“Tabemasu’s” Japanese sweets items using the motifs of HELLO KITTY and Pomu Pomu Purin are available at LAWSON.
01.March.2018 | FOOD
The Japanese sweets items using the motifs of HELLO KITTY and Pomu Pomu Purin are available at LAWSONs throughout Japan (except LAWSON stores in Okinawa, Natural LAWSON and LAWSON Store 100).
“Tabemasu” is a series of Japanese sweets items, the name being a contraction of the series name, “Taberareru Mascot (eatable mascot characters).” The series uses the dough made of bean-jam, sugar and mochi powder called “nerikiri” to express the characters. It is a series of a new type of Japanese sweets items that you might feel guilty eating since the cuteness of characters are expressed in a detail.
This time, “Tabemasu HELLO KITTY” and “Tabemasu Pomu Pomu Purin” using the motifs of the two characters of Sanrio were added to the series. The sweets items express the characters’ features in detail such as KITTY’s ribbon, Pomu Pomu Purin’s beret and cute eyes. HELLO KITTY has the flavor of apple and Pomu Pomu Purin has the flavor of pudding and both sweets items can be enjoyed by both children and adults. Let’s enjoy the delicate taste and soft texture of these Japanese sweet items.
The quantity of each sweet items is limited, so let’s get them as soon as possible!
Chewy, Cheesy and Cute Moomin Obanyaki Desserts Now Being Sold at FamilyMart in Japan
07.August.2020 | FOOD
Japanese convenience store chain FamilyMart released cream cheese-filled obanyaki branded with Moomin characters on August 4 in celebration of “Moomin’s Day” which falls on August 9.
Moomin Mochitto Cheese | ¥138 (Tax Included)
The Moomins are the main characters of Tove Jansson’s series of books and comic strips. August 9 is the birthday of the author, and so this date has become known as “Moomin’s Day” amongst fans of the series.
Obanyaki are a type of imagawayaki which are like waffles and are filled with various ingredients, the most popular being red bean paste which can often be found at festivals in Japan. These chewy Moomin obanyaku however are filled with cream cheese and are stamped with the familiar faces of Moominvalley including the titular characters, Snufkin, Little My, and the Hattifatteners.
What better way to celebrate Moomin’s Day than with a delicious treat? If you’re in Japan this summer, head to your closest FamilyMart.
Moomin Mochitto Cheese
Release Date: August 4, 2020
Available: Approx. 16,600 FamilyMart branches in Japan
FamilyMart Official Website: https://www.family.co.jp/
Minions Confections Sneak Their Way Into Lawson Convenience Stores in Japan
Bandai Candy’s character-inspired Japanese confectionery series Tabemas released a new batch of Minion-themed Japanese wagashi confections at Lawson convenience stores in Japan (excluding Lawson Store 100 branches) on August 4, 2020.
‘Tabemas’ is an abbreviation of the Japanese words taberareru masukotto, meaning ‘mascots that you can eat.’ It is a Japanese confectionery series that combines well-known characters and Japanese sweets made from ingredients like red bean paste, sugar and rice flour.
Tabemas Minions | ¥264 (Before Tax)
The line-up includes familiar faces from the Despicable Me and Minions films, namely the childish Bob, Stuart—who loves a prank—and Kevin who has a leader presence about him. The confections feature all the little details for each character, from the goggles and hair to the colouring.
Each character has its own delicious bean paste flavouring too: Bob is banana flavoured (his favourote), Stuart is strawberry, and Kevin is chocolate. Which do you want to try the most?
© Universal City Studios LLC. All Rights Reserved.
Release Date: August 4, 2020
Available: At the chilled desserts section of Lawson convenience stores in Japan
*Not available at Lawson Store 100
*Available while supplies last
*Stock date may differ from branch to branch
*Select stores not participating
Laforet Harajuku’s Midsummer Takeaway Desserts Include Cinnamoroll Goodies
31.July.2020 | FOOD
Eight shops inside Laforet Harajuku are participating in the shopping mall’s midsummer takeout dessert event which is taking place from August 1 to 31. This includes the new milk dessert shop “MILK MILK MILK” which opened as the first branch in Japan on July 17 this year. Desserts and merchandise of Sanrio’s popular character Cinnamoroll, who won this year’s 2020 Sanrio Character Ranking, will also be sold.
café de paris | Floor B1F
Many Many Fruits Sandwich: Mango ¥626 / Green Grape ¥561 (Tax Included) *Takeout only
Fresh fruit is packed onto these adorable looking sweet sandwiches.
CAFE CREPE | Floor 1F
Honey Summer Orange: ¥730 (Tax Included) *Takeout only
Another cute summer dessert finished with swirls of fresh cream, fresh orange, and a round dollop of ginger ice cream.
MILK MILK MILK! | Floor 2F
Milk Bottle Smoothie: ¥880 (Tax Included) *Takeout and have-in
Served in a cute milk bottle, what better way to cool down than with a cool strawberry smoothie?
Cinnamoroll Milk Pudding: ¥1,078 (Tax Included) *Takeout and have-in
Cinnamoroll Sky Beaker Parfait: ¥1,048 (Tax Included) *Have-in only
There are two tasty Cinnamoroll desserts to choose from, including the milk pudding made with Hokkaido milk and a parfait with a gradient or jelly and chocolate mint ice cream, topped with mint, and served in a beaker.
© 2001,2020 SANRIO.,CO.LTD. APPROVAL NO.S610695
Laforet Harajuku Summer Takeout Menu
Running: August 1, 2020 – August 31, 2020
Official Website: https://www.laforet.ne.jp/
Enjoy Japan’s Ennichi Festival At Home with These Adorable Sanrio Lanterns, Keyrings and More
Sanrio characters are celebrating Japan’s Ennichi celebration this year with a series of cute Ennichi-themed merchandise. Ennichi is a day of celebration in Japan which sees festivals, performances and the streets lined with delicious food stalls across the country. The day celebrates a particular Japanese deity in Shinto and Buddhism. Although festivals up and down the country have been cancelled due to the coronavirus pandemic, there is no reason to stop the celebration completely ー thanks to Sanrio’s adorable merchandise series, you can enjoy the exciting festival vibes from the comfort of your own home.
The Sanrio Character Ennichi Design Series was released on July 29, 2020 and contains a total of six different items.
Sanrio LED Lantern (8 Designs): ¥1,100 Each
Sanrio Goldfish Scooping Set: ¥1,100
The Sanrio festival lanterns can change into three different colours. You can hang it on a hook, place it on the ground or carry it around with you, giving you a total of four fun ways to interact with your new lantern. The Goldfish Scooping Set includes a drawstring bag. Choose from a variety of items to create a personalised set.
Sanrio Die Cut Uchiwa Fan (Six Designs) :¥550 Each
Sanrio Toy Keyring (7 Designs): ¥2,200 Each
From candy apples, to chocolate bananas to candyfloss, the Sanrio uchiwa fans show the adorable characters dressed as different festival foods. For the keyrings, the characters are dressed in traditional Japanese yukata.
The new line of Sanrio items are full of Japanese summer festival vibes and are a perfect way to join in on the Ennichi celebration.
©’13,’20 SANRIO S/D・G 著作（株）サンリオ
*Names of merchandise have been translated from Japanese
Sanrio Character Ennichi Design Series
Release Date: July 29, 2020
Available At: Sanrio stores, the Sanrio section of department stores, Sanrio Online Shop
Official Website: https://shop.sanrio.co.jp/
Dragon Ball Confections Kamehameha Into FamilyMart Convenience Stores in Japan
Character-inspired Japanese confectionery series Tabemas has revealed that its next batch of sweet treats are Dragon Ball Super inspired. The sweets were released at FamilyMart convenience stores in Japan on July 28, 2020.
‘Tabemas’ is an abbreviation of the Japanese words taberareru masukotto, meaning ‘mascots that you can eat.’ It is a Japanese confectionery series that combines well-known characters and Japanese sweets made from ingredients like red bean paste, sugar and rice flour. The sweets are also made with a dough called “nerikiri” which is used in making traditional Japanese wagashi sweets.
Tabemas Dragon Ball Super: ¥369 Before Tax | 1 set of 2
The confection designs include the iconic Dragon Balls from the series up to Seven-Stars, as well as Shenron.
Shenron is matcha-flavoured. Using nerikiri dough, Tabemas has brought the dragon god to life with his iconic red gaze, whiskers, and tail. Each of the seven Dragon Balls are filled with custard cream. One set of these confections comes with both Shenreon and one of the Dragon Balls, so fans can enjoy both flavours.
As well as all of the seven Dragon Balls, there are two secrets ones too. What exactly they are requires a trip to FamilyMart.
©Bird Studio/Shueisha・Fuji TV・Toei Animation
Tabemas Dragon Ball Super
Released: July 28, 2020
Available: At the chilled desserts section of FamilyMart convenience stores in Japan
*Available while supplies last
*Stock date may differ from branch to branch
*Select stores not participating
Official Website: https://www.bandai.co.jp/candy/tabemas/dragonball/
Ojamajo Dorami x Sanrio Collaborate On New Merchandise Collection
Sanrio and Toei Animation are teaming up to release a new collection of 130 items featuring the characters from both Sanrio and Ojamajo Doremi. The collection will be released on July 30 in Japan.
The sparkly and kawaii line-up includes everything from pouches to charms and more.
Ojamajo Doremi is a popular magical girl anime series which first aired in 1999. A new anime film, Looking For Magical Doremi, is set to release in fall this year for the 20th anniversary of the popular magical girl anime series Ojamajo Doremi. The story follows college student Sora Nagase who aspires to become a teacher, office worker Mire Yoshizuki who just returned to Japan, and freelancer Reika Kawatani who are drawn together by a magical gem which sends them onto a magical journey.
The design concept for the collaborative collection is “Everyone Gets Along For an Ojamajo Anniversary!” The illustrations have the familiar faces of Ojamajo Doremi and the Sanrio character cast together dressed in matching colourful outfits.
Mascot Holders (6 Designs): ¥3,080 Each *Except Hana x Corocorokuririn which is ¥2,860
Check out their special matching costumes – everyone looks super cute!
Flat Pouch: ¥1,760
A sparkly and colourful pouch useful for any magical girl who needs to take their little trinkets around. The pouch filled with hearts and stars which dance around when you shake it.
Secret Mascot Charms (10 Designs): ¥770 Each
These charms are inspired by the Pollon wands seen in Ojamajo Doremi and are fitted with cute illustrations of the Sanrio characters. The charm you receive in the box is totally random, adding a level of fun to the buying experience.
Don’t miss out on this ultra-kawaii Sanrio x Doremi collaboration, and remember, this is just a sneak peek into what is an even bigger collection of available items.
Ojamajo Doremi x Sanrio Characters
Release Date: July 30, 2020
Available: Japan (Sanrio stores, department stores stocking Sanrio merchandise, and elsewhere)
Full Shop List: https://www.sanrio.co.jp/goodsinfo/mx-doremi-202007/
Sanrio Shop Online: https://shop.sanrio.co.jp/
Handmade Hello Kitty Double Wall Glasses to be Released in Japan
GOODGLAS Japan has revealed its cute new Hello Kitty double wall glasses which it will release in Japan on July 20, 2020.
Glass products at GOODGLAS are all handmade and use the traditional glass blowing method. When you pour either your hot or cold drink into the glass, Hello Kitty’s face stands out even more—and depending on the beverage you pour inside, you can create different looks. The glasses also come in four variations with different coloured ribbons: red, pink, blue, or gold.
You can make your own glass desserts too. There are plenty of ideas you can try to bring the cafe experience into your own home.
Hello Kitty Double Wall Glass
Pre-orders: July 17, 2020
Release Date: July 20, 2020
GOODGLAS Japan Official Website: https://www.r-kj.com/
The glasses will also be released at select LOFT branches throughout Japan. More info can be found on GOODGLAS’s website.
Available: July 18, 2020 – July 23, 2020
Location: Ueno Marui 1F Event Space
Address: 6-15-1 Ueno, Taito-ku, Tokyo
Hello Kitty Themed Sports Collection Released in Collaboration With Samantha Thavasa
Samantha Thavasa Japan Limited has released a new Hello Kitty sports themed bag collection in collaboration with Sanrio as part of the company’s Samantha Thavasa Petit Choice brand. Titled “We Love Sports!!”, pre-sales for the collection opened on Samantha Thavasa’s online shop on July 15. In-store general sales will begin at Samantha Thavasa Petit Choice branches and its online shop in Japan on July 22.
The collaboration series sees Hello Kitty going all-out sports with soccer, baseball, swimming, volleyball, tennis, judo, and various other sports.
Baseball Kitty 2-Way Mini Shoulder Bag: ¥12,000 (Before Tax) / Flat Pouch: ¥5,500 (Before Tax)
Hello Kitty is wearing her baseball outfit and is ready to strike a home run with this two-way shoulder bag and pouch.
The bag comes with a snap flap set so you can customise this stylish bag for any occasion
The flat pouch is a must-have piece of sports gear, whether for storing medicine, band-aids, and any other items. It’s the perfect size for storing little things.
Swimming Kitty Sacoche: ¥5,500 (Before Tax) / Flat Pouch: ¥5,500 (Before Tax)
Hello Kitty wears a wardrobe of different outfits in this sports series. For this one, it’s her swimming gear. The sacoche is ideal for putting your smartphone away, and inside are three compartments for storing cards. Keep your credit card or sports game tickets safe.
Fastener Charms: ¥3,800 (Before Tax)
Add some more excitement to your pouch or bag with one of these sporty fastener charms.
The collection is ideal for both popping out to the shops, going to a sporting event, or pretty much any occasion. Hello Kitty is here to share her love of sports with you.
©1976,2020 SANRIO CO., LTD. APPROVAL NO. L611478
We Love Sports!!
Pre-Sale: July 15, 2020
Release Date: July 22, 2020
Sanrio Characters Come Together at Tokyo’s New POWDER ART CAFE HARAJUKU
The new limited-time character cafe POWDER ART CAFE HARAJUKU is set to open in Harajuku, Tokyo from July 15, 2020 to mid-January 2021.
From July 15 to mid-October, the cafe will be centred on the Top 10 characters of this year’s Sanrio Character Ranking, an annual event where fans around the world can vote for their favourite Sanrio characters. The cafe will subsequently celebrate the 45th anniversaries of both My Melody and Little Twin Stars until mid-January next year.
At POWDER ART CAFE HARAJUKU, where the customers can draw their own designs on their orders, like latte art, Sanrio fans can look forward to a super cute menu line-up inspired by the adorable character roster.
My Melody Sweet & Sour Strawberry Shaved Ice
Tuxedo Sam Seafood Coquille Plate
If you’re visiting Harajuku any time up to January next year, be sure to stop by POWDER ART CAFE HARAJUKU to make your own kawaii Sanrio character dishes.
POWDER ART CAFE HARAJUKU
Address: IMON Bldg. B1F, 6-3-9 Jingumae, Shibuya, Tokyo
Opening Hours: 11:00-21:00 (Last Orders 20:00)
Official Website: https://k-tanuma.com/company#04
Tell the Time With the Kawaii New Hello Kitty KAORU Wristwatches
05.July.2020 | FASHION
Japanese watchmakers MARUZEKI released a new collection of Hello Kitty wristwatches as part of their KAORU model series on June 27, 2020.
KAORU x Hello Kitty Sweets Collaboration: ¥4,180 (Tax Included)
MARUZEKI’s “KAORU” watches are inspired by aromatherapy, implementing a world-first concept that lets the wearer enjoy their favourite fragrances on the go. Designed and created with Japan’s state-of-the-art materials and technology, the Hello Kitty collection of 3 watches come with vanilla, strawberry, and coconut scents.
The ‘Vanilla White’ fragrance is like a waft of sweet candy. It’s a popular scent seen in products, and uses a mix of aroma oils and perfumes to create the uplifting fragrance. The watch face has an illustration of Hello Kitty enjoying a cup of tea.
‘Strawberry Pink’ is inspired by strawberry milk and strawberry shakes. They recommend this one if you’re wanting a change of pace. This clock face has Hello Kitty enjoying some apple pie and talking on the phone.
‘Coconut Mint Green’ is a relaxing blend of coconut and passion fruit. Hello Kitty is dressed adorably as a mother making an apple pie for this design.
The watches are packaged in special boxes with a cute pop-up Hello Kitty inside like that of a picture book. This itself serves as kawaii decoration, and makes for a great gift to someone (or yourself!)
Little Twin Stars 45th Anniversary Celebrated at Tokyo Tower
To celebrate the 45th anniversary of Sanrio’s popular characters Kiki & Lala, also known as the Little Twin Stars, Tokyo Tower is now hosting an event called “Twinkle color miracle☆” which began on July 1.
A special projection mapping display called “TOKYO TOWER CITY LIGHT FANTASIA ～Twinkle color miracle☆～” by NAKED, INC. is being shown on the second floor main deck of Tokyo Tower. This three-minute video covers the entire 30-meter long north window of the tower, showing a cluster of fireworks, the ocean, Tanabata, and other designs featuring Kiki & Lala’s iconic pastel colouring. The video can be enjoyed with the gorgeous Tokyo nightscape in the background from the window.
TOKYO TOWER CITY LIGHT FANTASIA ～Twinkle color miracle☆～
Dates: July 1, 2020 – July 31, 2020 / Time: 19:30-22:50
Dates: August 1, 2020 – August 26, 2020 / Time: 19:30-22:50
Dates: August 27, 2020 – September 22, 2020 / Time: 18:30-22:50
Location: Tokyo Tower Main Deck (150cm) Floor 2F, North Side
Price: Adults ¥1,200 / High School Students ¥1,000 / Children (Elementary & Junior High School Students) ¥700 / Aged 4+ Years ¥500
Tokyo Tower’s first floor cafe “Cafe La Tour” is also serving some exclusive Little Twin Stars menu items, like ice cream and drinks. If you order one of the Kiki & Lala drinks, you’ll get one of the above-pictured coasters which feature the various Little Twin Stars designs from over the years.
Cafe La Tour x Kiki & Lala Collaboration
Running: July 1, 2020 – September 30, 2020
Time: 10:00-22:00 (Last Orders 21:30)
Location: Tokyo Tower Main Deck (150cm) Floor 1F
Tokyo Tower x Little Twin Stars 〜Twinkle color miracle☆〜
Running: July 1, 2020 – September 30, 2020
Location: Tokyo Tower
Tokyo Tower Official Website: https://www.tokyotower.co.jp
Hello Kitty Cafe to Open in Narita Airport’s Anime Deck This July
KADOKAWA is set to open a Hello Kitty themed cafe on the Narita Anime Deck—which is located on the Main Building second floor of Narita International Airport Terminal 2—for a limited time from July 3, 2020 to October 2, 2020.
The Narita Anime Deck
The Narita Anime Deck opened inside Narita International Airport Terminal 2 in November 2019. It’s an entertainment facility where travellers from around the world can experience and enjoy Japanese anime culture in various forms such as with character merchandise, food, events, and a variety of photo spots.
Hello Kitty Cafe
The facility has collaborated with numerous anime series to open up limited-time cafes since it opened. This time around it is joining paws with Hello Kitty, a face known to all across the globe. As well as themed food, drinks and merchandise, customers can take a Hello Kitty quiz, learn the history behind Hello Kitty, and more.
An Original Food Menu
Hello Kitty’s Lovely♡ Pink Curry: ¥1,500
Hello Kitty’s Gurakoro Burger: ¥1,500
Hello Kitty’s Strawberry Pancake: ¥1,400
Hello Kitty’s Strawberry Parfait: ¥1,200
An Original Drinks Menu
The incredible drinks menu is diverse, including lattes where you can get 46 different latte art designs of Hello Kitty from 1974-2019. It could be fun to pick your birth year, or a year where you have fond memories.
Hello Kitty’s Colourful Tapioca Drinks (Matcha Milk/Strawberry Milk/Milk Tea): ¥720 Each
Hello Kitty’s Marshmallow Coffee: ¥800
Hello Kitty’s Latte (46 Designs): ¥720 Each
For every item you order from the collaboration menu, you can also receive one of 46 possible original coasters once again featuring a different design of Hello Kitty between the years 1974-2019.
1st Line-Up: July 3, 2020 – August 2, 2020
2nd Line-Up: August 3, 2020 – September 2, 2020
3rd Line-Up: September 3, 2020 – October 2, 2020
If you’re travelling through Narita Airport anytime this year up to October, then be sure to head on up to the Narita Anime Deck to dine at the Hello Kitty Cafe.
© 1976, 2020 SANRIO CO., LTD. APPROVAL NO. L611439
Narita Anime Deck – Hello Kitty Collaboration Cafe
Running: July 3, 2020 – October 2, 2020
Location: Narita Anime Deck Entertainment Cafe
Address: Narita International Airport Terminal 2 Main Building Floor 2F (1-1 Furugome, Narita, Chiba)
Opening Hours: 10:00-20:00 (Food Last Orders 19:30)
No Fixed Holidays
Narita Anime Deck COVID-19 Prevention Precautions (Japanese): https://www.animedeck.jp/common/img/coronavirus_200629.pdf