Lawson’s Rilakkuma Chocolate Buns Are Kawaii and Piping Hot

28.September.2018 | FOOD

Hi, everyone. It’s Midori here from the MOSHI MOSHI BOX Harajuku Tourist Information Center.

 

It’s gotten cold all of a sudden recently – are you all feeling well? When it’s cold in Japan there’s nothing better than popping down to the convenience store and grabbing a nikuman―a meat bun. So that’s what I did today. I went to Lawson to buy myself a meat bun and came across something very cute they were selling!

 

And that was this!

 

“Rilakkuman”―a Rilakkuma bun!

 

It’s a Rilakkuma manjuu which is a steamed bun with a filling. It looks just like Rilakkuma’s face. So cute!

I took a picture with it at the World Clock―the MOSHI MOSHI BOX’s iconic Instagram spot.

 

It doesn’t pander to today’s social media and Instagram war which is nice.


There'[s also a Rilakkuma panel displayed inside the MOSHI MOSHI BOX so I got two Rilakkuma’s in one photo! That’s a lot of Rilakkuma.

 

It seems a waste to eat it but I went all out and wolfed it down.


There’s sweet chocolate paste in the middle.

 

Oh…

 

Oops.

 

I felt sorry for him but he was just delicious so I didn’t hold back. It was Rilakkuma from the outset and he was cute.

 

The season is getting cold, so you all should try eating a Rilakkuman for yourselves too! If you’re eating one in Harajuku then please stop by the MOSHI MOSHI BOX and say hi.

RECOMMENDED ENTRIES

  • Chow down on a cute menu at Rilakkuma Town Cafe! Coming soon to Abeno Q’s Mall, Osaka ♡

    13.August.2018 | FOOD / SPOT

    This year marks the 15th anniversary for Rilakkuma. The Rilakkuma Town Cafe (リラックマタウンカフェ) that was a great success earlier this year in spring is making a comeback in Osaka this summer! The cafe will be open at DELASOUL CHARBON in Abeno Q’s Mall from Friday 31st August and will close on the national holiday Monday 8th October.

    Citron Melon Cream Soda  (¥990 + tax)

     

    Three-coloured Rilakkuma Stew — (¥1,490 +tax)

     

    Korilakkuma’s Fluffy Curry Udon —  (¥1,190 +tax)

     

    From the Citron Melon Cream Soda to the Three-coloured Rilakkuma Stew and Korilakkuma’s Fluffy Curry Udon, the Osaka-limited edition menu is full of photogenic treats!

    Cafe-limited clear file — (¥350 +tax)

    Cafe-limited acrylic keyring — (2 designs available,¥600 each)

     

    The cafe is also selling limited edition goods specifically designed for this occasion, including clear files, keyrings and much more!

     

    special gift will be presented to those who make advanced reservations — an extra large badge with an original design (one of three designs will be chosen at random and presented to you)

    This special gift will be presented to customers who dine without reservations — an original lunch mat (one of four designs will be selected at random)

     

    You can reserve your spot at the Rilakkuma Town Cafe. For those of you who do, you will receive an original large badge as a thank you. Those of you who turn up without making a reservation will receive a lunch mat with an original design. If you order one item off the special menu, you will also receive an original postcard! For all free giveaways, the designs presented to you will be chosen at random. Which design will you receive? You’ll have to wait and see!

     

    Let’s celebrate Rilakkuma’s 15th anniversary together! ♪ Don’t forget to reserve in advance!

     

    ■Information

    Rilakkuma Town Cafe Osaka

    Open: Friday 31st August — National holiday Monday 8th October 2018

    Location: DELASOUL CHARBON (4th-floor Abeno Q’s Mall, 1-6-1, Abenosuji, Abeno Ward, Osaka

    Opening hours: 11:00 — 21:2080-minute time slots

    Entry: Reservation is encouraged (※ Customers without reservations will be accepted if seating is available)

    Reservation fee: ¥500

    Rilakkuma official website: http://rilakkumacafe.jp/

    © 2018 San-X Co., Ltd. All Rights Reserved.

  • Rilakkuma’s 15th Anniversary Celebrates with Strawberry Wagashi Sweets

    12.May.2018 | FOOD

    Tabemasu is a wagashi sweets series that creates sweets of different characters. To celebrate his 15th anniversary, the company are releasing a Rilakkuma themed wagashi that features the cute bear himself and his pal Kiiroitori. The set of two wagashi will go on sale from May 15, 2018 and will be available in limited stock at Lawson convenience stores across Japan (excluding Lawson Store 100 branches).

     

    食べマス リラックマ イチゴリラックマ

    This is the fifth Rilakkuma wagashi to be released from Tabemasu. The pack contains two wagashi: a strawberry flavoured Rilakkuma and a honey maple flavoured Kiiroitori. The release comes under the Taberareru Mascot (‘Mascots You Can Eat’) series, and as the name suggests, the wagashi are crafted with a great attention to detail, capturing the characters’ cuteness.

     

    食べマス リラックマ イチゴリラックマ

    The theme of this release is ‘strawberry’ which in Japanese is ichigo. This lines up with Rilakkuma’s 15th anniversary as 1 in Japanese is ichi and 5 is go. We have Rilakkuma’s cute pose holding a strawberry with both paws, and Kiiroitori with a leaf on his head also hugging a strawberry. Inside the sweets is strawberry flavoured red bean paste and vanilla maple flavoured red bean paste respectively. Kids can also enjoy eating these as they are bite-sized and easy to eat.

    食べマス リラックマ イチゴリラックマ

    Find the closest Lawson to you and get your hands on a pack of these cute wagashi for yourself!

     

    ■Information

    Tabemasu Rilakkuma: Ichigo Rilakkuma

    On Sale: From May 15, 2018

    Available: Dessert corner at Lawson stores across Japan
    (13,136 stores as of the end of March)
    *Not available at Lawson Store 100 branches.
    *Limited quantity. Will discontinue once all have sold
    *The date on which stores get the product in stock may differ from store to store.
    *Select stores won’t stock the product.
    Type: 1 pack of 2 (Strawberry Flavoured Rilakkuma / Honey Maple Flavoured Kiiroitori)

    Price: ¥366 (w/tax ¥395)

     

    Full Details:http://www.bandai.co.jp/candy/tabemas/ichigo_rilakkuma/

     

    Tabemasu Line-up:http://www.bandai.co.jp/candy/tabemas/

     

    *Photos are for illustrative purposes only.
    *Photos may differ from the actual product.
    *The Kiiroitori wagashi contains honey. Please do not give to infants under the age of 1.
    *Be careful as to not get the sweets stuck in your throat.
    *”食べマス” is a registered trademark of Bandai Co., Ltd.

     

  • Top 10 Character Cafés in Japan: September 2018

    13.September.2018 | ANIME&GAME / FEATURES / FOOD

    Character cafés are a unique experience in Japan which sees a café collaborate with well-known anime series, game series and various franchises by decorating the café interior with designs and illustrations based on them and meals and drinks inspired by them.

     

    Here’s a compilation of collaborative cafés you can look forward to in September 2018.

     

     

    Howacolo Club x Hands Cafe (August 22 – September 17)

    The hugely popular characters of Howacolo Club―a Japanese web comic―have are teaming up with five Hands Cafe branches around Japan until September 17. There are 5 different foods and drinks themed on the characters in Howacolo Club including the popular puppy Howacolo-chan. The cafe interior, too, has been be transformed into the world of Howacolo Club with illustrations, plushies and more. Enjoy a fun café time with your pals at Howacolo Club♡

     

    Full Details: https://www.moshimoshi-nippon.jp/122234

     

    ■Information

    Howacolo Club x Hands Cafe

    Running: August 22, 2018 – September 17, 2018 (*Shibuya branch opens on August 23)

    Branch List

    ・Hands Cafe – Tokyu Plaza Omotesando Harajuku

    5F Tokyu Plaza Omotesando Harajuku, 4-30-3 Jingumae, Shibuya, Tokyo

    ・Hands Cafe – Shibuya

    7F Tokyu Hands Shibuya, 12-18 Udagawacho, Shibuya, Tokyo

    ・Hands Cafe – Etomo Chuorinkan

    2F Etomo, 4-6-3 Chuorinkan, Yamato-shi, Kanagawa Prefecture

    ・Hands Cafe – Umeda

    10F Tokyu Hands Umeda, 3-1-1 Umeda, Kita-ku, Osaka-shi, Osaka Prefecture

    ・Hands Cafe – Piole Akashi

    1F Piole Akashi West Building, 1-1-23 Oakashicho, Akashi-shi, Hyogo Prefecture

     

    Hands Cafe Official Website:  https://www.handscafe.jp/

    Howacolo Club Official Website: http://howacoloclub.com/

     

    Cardcaptor Sakura x SAKURA Fantasy Cafe (July 12 – September 30)

    The Sakura Fantasy Cafe is themed on the latest entry to the Cardcaptor series, Cardcaptor Sakura: Clear Card, with three branches that were opened in Tokyo (Harajuku), Osaka (Abeno) and Saitama (Koshigaya). The Saitama branch is the last branch open. It has a line-up of photogenic food as well as a photo spot and more, all with original illustrations drawn specially for this collaboration. There’s also a range of original Cardcaptor merchandise you can’t get anywhere else. The menu includes cheese toast, roast beef, smoothies, pancakes and more.

     

    Full Details: https://www.moshimoshi-nippon.jp/116035

     

    ■Information
    Sakura Fantasy Cafe

    Tokyo: Harajuku Box Cafe&Space

    Osaka: DELASOUL CHARBON

    Saitama: Koshigaya Box Cafe&Space

     

    Dates

    Tokyo: July 12, 2018 – September 2, 2018

    Osaka: July 27, 2018 – August 28, 2018

    Saitama: September 6, 2018 – September 30, 2018

     

    Opening Hours

    Tokyo: 11:00am-9:40pm

    Osaka: 11:00am-9:20pm

    Saitama: 11:00am-8:00pm (Last Orders 7:00pm)

     

    Entry

    Online reservations must be made (¥600 + tax) to access the Tokyo and Osaka cafes. 80 minutes allowed.

    Reservations not taken for Saitama cafe.

     

    Reservation Bonuses

    Free luncheon mat randomly selected from 3 designs.

     

    Menu Order Bonus

    Those who order from the themed menu will receive an original coaster randomly selected from 9 designs.

     

    Official Website: https://sakura-fantsy-cafe.jp

     

    Pompompurin x BOYS AND MEN (August 21 – September 30)

    The Pompompurin Café in Nagoya themed on the popular character Pompompurin from the Sanrio franchise is teaming up Japanese variety show Boy Boy Mugendai by BOYS AND MEN until September 30. The collaboration is based on a skit by BOYS AND MEN titled Family (‘Usuika no Hitobito’), with food taking inspiration from the characters such as the Showa style noodle set pictured above that’s made in the image of the father’s wig from the Usui family and more.

     

    Full Details: https://www.moshimoshi-nippon.jp/123124

     

    ■Information

    Pompompurin Café Nagoya
    Address: BECOME SAKAE 2F, 3-32-6 Sakae, Naka-ku, Nagoya
    Open: April 17, 2018
    Opening Hours: 11:00-20:00 (Last Orders 19:30)
    Access: 10-minutes on foot from Sakae Station via the Meijo Line
    TEL: 052-249-8320

    Pompompurin Café Official Website: http://pompom.createrestaurants.com/

    ©2018 “Boy Boy Mugendai” Production Team

    ©1996, 2018 SANRIO CO., LTD. APPROVAL NO.S591691

     

    2PM Members x ZooPM (August 31 – October 8)

    ZooPM Café, which was first opened in 2016 for a limited time, has gotten a revamp has reopened. Each dish on the menu is inspired by the ZooPM characters such as the Pan. K half-cooked pancakes,  Pi Young cheese curry, emperor penguin and more, as well as a range of ZooPM drinks. You must book in advance and spaces are available on a first-come, first-served basis so if you’re interested be sure to get in there quick.

     

    Full Details: https://www.moshimoshi-nippon.jp/123052

     

    ■Information
    ZooPM Café

    Tokyo
    Location: SHIBUYA BOX CAFE & SPACE
    Address: 2F Shibuya LOFT, 21-1 Udagawacho, Shibuya, Tokyo
    Running: August 31, 2018 – October 8, 2018
    Opening Hours: 10:20am-8:40pm

     

    Osaka
    Location: UMEDA BOX CAFE & SPACE
    Address: 1F Umeda LOFT, 16-7 Chayamachi, Kita-ku, Osaka-shi, Osaka Prefecture
    Running: August 31, 2018 – October 8, 2018
    Opening Hours: 10:30am-8:50pm

     

    Reservations: https://zoopmcafe.jp/

     

    Grand Blue x 46 Shokudo (September 3 – October 8)

    46 Shokudo has joined hands with popular anime series Grand Blue is teaming up with to open a collaborative café called Grand Blue Shokudo which is open until October 8. The theme of the café is ‘a house by the sea.’ The menu is packed with themed food and meals including Food Stall Snacks, Ramen, Nanaka & Chisa’s Sisterly Curry, Kebako’s Keba Keba Waffle, and more. Enjoy the last summer of Japan’s Heisei Period with the members of Grand Blue!

     

    Full Details: https://www.moshimoshi-nippon.jp/125006

     

    ■Information

    Grand Blue Shokudo

    Location: 46 Shokudo, 4F Narita Bldg., 1-29-4 Higashi-Ikebukuro, Toshima Ward, Tokyo

    Running: September 3, 2018 – October 8, 2018

    Opening Hours: 10:30am-9:30pm

    Bookings:http://grandblue-shokudo.jp/

    Booking Present: Original coaster (1 design)

    Booking Fee: ¥300 (Pre-Tax)

    Order Present: Customers who order a drink at the café will receive a coaster selected randomly from a possible 10 designs.

     

    Natsume’s Book of Friends: Tied to the Temporal World x BOX CAFE&SPACE (September 14 – October 14)

    To celebrate the release of the Natsume’s Book of Friends movie on September 29, two themed cafes will open in Tokyo and Saitama as well as a character café booth at the Kyoto International Manga & Anime Fair 2018. They will serve a variety of themed dishes tied to autumn as well as merchandise with an autumn-time theme. Those who book at the Tokyo café in advance will receive one of four randomly selected original stickers pictured above. The menu items will differ at all three cafés, so be sure to try them all!

     

    Full Details: https://www.moshimoshi-nippon.jp/125852

     

    ■Information
    Café Dates
    Tokyo: September 14, 2018 – October 14, 2018
    Saitama: October 4, 2018 – October 28, 2018
    Kyomaf: September 15, 2018 – September 16, 2018

     

    Café Opening Hours

    Tokyo: 11:00am-9:40pm

    Saitama: 11:00am-8:00pm (Last Orders 7:00pm)

    Kyomaf: 9:00am-5:00pm (until 4:00pm on September 16

     

    Café Locations

    Tokyo: Omotesando Box Cafe&Space

    Saitama: BOX CAFE&SPACE

    Kyomaf: Kyoto International Manga & Anime Fair (Kyomaf) 2018 Character Café Booth

    *For access details check each café’s official website.

     

    Entry

    Tokyo: Booking costs ¥500 online. 80 minutes stay max.

    Saitama/Kyomaf: No booking necessary.

     

    Café Official Website: https://natsume-movie-cafe.jp

    Natsume’s Book of Friends Movie Website: http://natsume-movie.com/

    ©Yuki Midorikawa・Hakusensha / Natsume’s Book of Friends Project

     

    Fate/Grand Order x Sanrio (September 20 – October 28)

    Sanrio are collaborating once more with the hugely popular online free-to-play RPG mobile game Fate/Grand Order―which is based on Type-Moon’s Fate/stay night franchise―to open three themed cafés. They will open in Tokyo and Osaka alongside Sendai for the first time with newly drawn Heroic Spirits. All the food, drinks and merchandise available at the cafés are inspired by the Servants of Fate/Grand Order who have been drawn with cute designs. Enjoy a Fate experience you can’t get anywhere else.

     

    Full Details: https://www.moshimoshi-nippon.jp/123977

     

    ■Information

    Fate/Grand Order Design produced by Sanrio Collab Café
    Booking Price: ¥650 (Pre-Tax)

     

    Tokyo Café
    Address: B1F Fujiwara Bldg., 1-3-24 Higashi-Ikebukuro, Toshima Ward, Tokyo
    Running: September 20, 2018 – October 28, 2018
    Opening Hours: 10:00am-9:20pm

     

    Osaka Café
    Address: 2F/3F KUS Nipponbashi Bldg., 4-8-16 Nipponbashi, Naniwa Ward, Osaka, Osaka Prefecture
    Running: September 27, 2018 – October 30, 2018
    Opening Hours: 10:00am-9:20pm

     

    Miyagi Café
    Address: 8F Sendai LOFT, 1-10-10 Chuo, Aoba Ward, Sendai, Miyagi Prefecture
    Running: September 22, 2018 – October 21, 2018
    Opening Hours: 10:20am-8:40pm

     

    Bookings can be made via the official website below.
    http://fgo-sanrio-cafe.jp/

     

    The Pokémon Cafe x Limited Edition Autumn Menu (September 8 – October 31)

    The Pokémon Cafe in Nihonbashi released a new menu for autumn which is being served until October 31. The cute menu is inspired by different Pokémon including Gastly’s Menchi Katsu Burger, Tangela’s Halloween Mont Blanc, Golbat’s Poisonous Float Drink and more. The cafe are serving their regular grand menu too, so whether it’s your first time or you’re a regular you’re sure to have a lot of fun!

     

    Full Details: https://www.moshimoshi-nippon.jp/126707

     

    ■Information

    The Pokémon Cafe
    Address: Nihonbashi Takashimaya SC East Bldg. 5F, 2-11-2 Nihonbashi, Chuo Ward, Tokyo
    Opening Hours: 10:30am-11:00pm
    Seats: 140

    Official Website: https://www.pokemoncenter-online.com/cafe/

    © 2018 Pokémon. ©1995-2018 Nintendo/Creatures Inc./GAME FREAK inc.

    ポケットモンスター, ポケモン and Pokémon are registered trademarks of Nintendo Creatures, Inc.

     

    Shouta Aoi × Little Twin Stars Café (September 12 – November 4)

    The collaboration between Japanese voice actress Shouta Aoi and the Sanrio mascots Kiki and Lala, aka the Little Twin Stars, was so popular in Omotesando that they’ve teamed up once more to bring people the new Shouta Aoi×Little Twin Stars Café ~Halloween Party~ event. As well as serving the much praised collaborative themed food from last time, there will be a new range of Halloween themed food too, as well as merchandise, all with cute illustrations and designs for a fun Halloween. The cute line-up of Halloween merchandise features rare designs you won’t find anywhere else, so don’t miss out!

     

    Full Details: https://www.moshimoshi-nippon.jp/126272

     

    ■Information

    Shouta Aoi×Little Twin Stars Café ~Halloween Party~

    Dates

    Tokyo: September 12, 2018 – October 14, 2018

    Osaka: September 19, 2018 – November 4, 2018

     

    Locations

    Tokyo: 8F Yurakucho Marui, POP-UP-BOX

    Osaka: 4F Hankyu Department Store Umeda

     

    Opening Hours

    Tokyo:

    [Monday-Saturday] 11:00am-9:00pm (Last Orders 8:00pm)

    [Sunday & Holidays] 10:30am-8:30pm (Last Orders 7:30pm)

    Osaka:

    [Monday-Thursday] 10:00am-8:00pm (Food Last Orders: 7:00pm / Drinks Last Orders 7:30pm)

    [Friday & Saturday] 10:00am-9:00pm (Food Last Orders 8:00pm / Drinks Last Orders 8:30pm)

     

    Official Website: https://shoutaaoi-littletwinstars-collab-cafe.jp

     

    The Very Hungry Caterpillar x J.S. PANCAKE CAFE (September 12 – November 4 *depending on branch)

    J.S. PANCAKE CAFE have joined hands with The Very Hungry Caterpillar to turn their cafés into the world of Eric Carle’s internationally beloved picture book. The four month duration the cafés will be open from September to December will reflect both the growth of the caterpillar as well as the story of the book. The first month, September, will represent the sun on the day that the caterpillar was born. In October, he will eat fruits and grow. In November he will enter his cocoon. Finally, in December, he will turn into a butterfly. All of this will be illustrated on the pancakes each month. Don’t miss out on this chance to fully immerse yourself in the world of The Very Hungry Caterpillar!

     

    Full Details: https://www.moshimoshi-nippon.jp/124618

     

    ■Information

    J.S. PANCAKE CAFE x The Very Hungry Caterpillar

    Starting: Mid-September 2018 (Subject to change)

    Full branch list below.

     

    J.S. PANCAKE CAFE

    Shibuya Branch

    Address: 2F, 1-20-17 Jinnan, Shibuya, Tokyo

    TEL: 03-3461-2177

     

    Nakano Central Park Branch

    Address: 1F Nakano Central Park East, 4-10-1 Nakano, Nakano Ward, Tokyo

    TEL: 03-5345-7360

     

    Lumine Tachikawa Branch

    Address: 4F Lumine Tachikawa, 2-1-1 Akebonocho, Tachikawa, Tokyo

    TEL: 042-528-4622

     

    Machida MODI Branch

    Address: 1F Machida MODI, 6-2-6 Haramachida, Machida, Tokyo

    TEL: 042-812-2886

     

    Terrace Mall Shonan Branch

    Address: 2F Terrace Mall Shonan, 1-3-1 Tsujidokandai, Fujisawa, Kanagawa Prefecture

    TEL: 0466-38-2147

     

    MARK IS Minato Mirai Branch

    Address: 1F MARK IS Minato Mirai, 3-5 Minatomirai, Nishi Ward, Yokohama, Kanagawa Prefecture

    TEL: 045-228-2105

     

    LaLaport Fujimi Branch

    Address: 2F LaLaport Fujimi, 1-1313 Yamamuro, Fujimi, Saitama Prefecture

    TEL: 049-275-1360

     

    KUZUHA MALL Branch

    Address: Honkan Hanano Mall 1F Kuzuha Mall, 15-1 Kuzuhahanazonocho, Hirakata, Osaka Prefecture

    TEL: 072-866-0400

     

    Tennoji Mio Branch

    Address: 2F Tennoji Mio Plaza Building, 10-48 Tennoji Hidenin, Osaka, Osaka Prefecture

    TEL: 06-6773-3016

     

    Sapporo Stellar Place Branch

    Address: 3F Sapporo Stellar Place East, 2 Chome Kita 5 Jonishi, Chuo Ward, Sapporo, Hokkaido

    TEL: 011-209-5121

     

    Kanazawa Hyakubangai Rinto Branch

    Address: 1F Kanazawa Hyakubangai Rinto, 1-1Kinoshinbomachi, Ishikawa Prefecture

    TEL: 076-222-2050

     

    J.S. FOODIES

    S-PAL Sendai Branch

    Address: 3F S-PAL Sendai, 1 Chome Central 115-1, Aoba Ward, Sendai, Miyagi Prefecture

    TEL: 022-791-3410

     

    J.S. PANCAKE CAFE Official Website: http://pancake.journal-standard.jp

    J.S. FOODIES Official Website: http://foodies.journal-standard.jp

     

     

    Which of these cafés has piqued your interest the most? There’s a lot of great ones to choose from this month, so if you’re in Japan be sure to go to as many as you can!

RELATED ENTRIES

  • Rilakkuma Teams Up with SpoGOMI to Sponsor National Cleanup Competition

    24.June.2022 | FASHION

    In an effort to clean up areas around Japan, everyone’s favorite lazy bear is teaming up with the Social Sports Initiative’s SpoGOMI! Rilakkuma is currently on his own nationwide tour, traveling from the northernmost to the southernmost points in Japan over 18 months. Guests visiting each event will be able to find unique prefecture-based environmentally-friendly merchandise. 

     

    SpoGOMI is an entirely new sport started in Japan, combining a traditional sport with trash pickup! It’s always more fun to turn a chore into a game, and participants compete to see who can pick up the most garbage. 

     

    Merchandise at a Glance

    Mug

    Pin

    Fan

    Round Coin Purse

     

     

    Merchandise (Exclusive to the Hokkaido Area)

    T-Shirt

    Canvas Tote Bag (S)

    Hand Towel (M/L)

     

    Along with the standard rules, a new version of the game inspired by Rilakkuma will be introduced, perfect for both children and adults to enjoy.

     

    After helping to clean up, why not enjoy some delicious local food and sightseeing? Join Rilakkuma in his efforts to clean up Japan and connect local communities. 

     

    ©2022 SAN-X CO., LTD. ALL RIGHTS RESERVED.

  • FamilyMart Starts Pokemon Campaign, Pikachu Pineapple Frappe Now Available

    23.June.2022 | ANIME&GAME / FOOD

    FamilyMart stores nationwide have started a campaign in collaboration with the free-to-play mobile game Pokemon Cafe ReMix! From June 21 until July 18, visitors will be able to pick up some special treats and exclusive merchandise.

     

    Pikachu Frappes

    A new addition to the Frappe series, customers will be able to enjoy Pikachu’s Pineapple Frappe starting June 21, featuring Pikachu in a cute cafe uniform. Made with golden pineapple pulp, the drink is perfect for summer, offering a refreshing sweet and sour taste. There are three cup designs available–one with Pikachu in red, one in blue, and another in green.

     

    Original Merchandise Campaign

     

    Part I: June 21, 10:00~ / Original PP Coaster (4 varieties)

    Part 2: July 5, 10:00~ / Cafe Menu Design Original Memo Pad (4 varieties)

    *Sample Images

    A goods campaign is also underway. Customers purchasing three qualifying products will receive exclusive merchandise–while supplies last, of course! The event will run from June 21 at 10:00 through July 18.

     

    Stamp Campaign

    Left: 5 stamps, Original Lunch Bag / Right: 10 stamps, Original Plates (Set of 3)

     

    Collecting stamps on the FamilyMart app can also net fans some special prizes! At the same time, Pokemon fans can use the app to win tickets to Pokemon GO Fest 2022 Sapporo.

     

    © 2022 Pokémon. © 1995-2022 Nintendo/Creatures Inc./GAME FREAK inc.
    Developed by Genius Sonority Inc.
    ポケットモンスター・ポケモン・Pokémonは任天堂・クリーチャーズ・ゲームフリークの
    登録商標です。Nintendo Switchのロゴ・Nintendo Switchは任天堂の商標です。

     

    ©2022 Niantic, Inc. ©2022 Pokémon. 
    ©1995-2022 Nintendo/Creatures Inc. /GAME FREAK inc. 
    ポケモン・Pokémonは任天堂・クリーチャーズ・ゲームフリークの登録商標です。

  • New Rilakkuma Merchandise Features Amusement Park Filled with Sweets

    13.June.2022 | FASHION

    Everyone’s favorite lazy bear Rilakkuma is bringing fans a new merchandise collection! These items show the character and friends in an amusement park filled with sweets, and these goods will be on sale at retail stores nationwide and online in early July.

     

    Everyone would love to visit an amusement park filled with desserts, and these items are sure to add some retro pop flare to your daily life.

     

    Product Lineup at a Glance

    Memo Pad: ¥385 (Tax Included)

    Memo Pad with Clipboard: ¥660 (Tax Included)

     

    These cute memo pads are available in four designs, and fans can also grab a special set including a colorful clipboard.

    Camera Shoulder Strap: ¥2,750 (Tax Included)

     

    Give your camera some extra pizazz with this cute camera strap! Each comes with a decorated synthetic leather pad made to reduce neck and shoulder strain.

    Ferris Wheel Cushion: ¥3,850 (Tax Included)

     

    This cushion also includes pockets for small stuffed animals!

     

    These new items were made in conjunction with the Netflix series Rilakkuma’s Theme Park Adventure, scheduled to stream on Netflix worldwide starting August 25, 2022.

     

    ©2022 SAN-X CO., LTD. ALL RIGHTS RESERVED.

  • Rilakkuma 20th Anniversary Tour to Visit Aomori, Akita, Miyagi, and Iwate Prefectures

    13.June.2022 | SPOT

    Everyone’s favorite lazy bear Rilakkuma is turning 20, and to commemorate the big event, Sanrio is holding a special tour that is traveling around Japan. From September 8 until October 31, events will pop up in four prefectures in the Tohoku region–Aomori, Akita, Miyagi, and Iwate. Starting in July, the event will be visiting Hokkaido.

     

    Tohoku Area Exclusive Art♪

     

    The tour will travel from the northernmost to the southernmost points in Japan over 18 months, and guests visiting each event will be able to find unique prefecture-based environmentally-friendly merchandise. Fans will also be able to participate in SDGs (Sustainable Development Goals) such as beach cleanups and support for local food banks and social programs.

     

    Come take part in this celebration while also giving back to local areas around Japan!

    ©2022 SAN-X CO., LTD. ALL RIGHTS RESERVED.

  • Rilakkuma 20th Anniversary Tour to Visit Hokkaido

    25.May.2022 | FASHION / SPOT

    Everyone’s favorite lazy bear Rilakkuma is turning 20! To commemorate this big event, Sanrio is holding a special tour that will travel around Japan. From July 13 until August 31, events will pop up in three cities in Hokkaido–Sapporo, Obihiro, and Hakodate.

     

    Merchandise

    Rilakkuma & Todok Collaboration Cotton Gloves

     

    The environmentally-friendly event will offer locally designed products made from recycled materials. A special Hokkaido Ocean Cleanup will also be held with a group in Sapporo, and those participating in the event will receive a limited edition pair of cotton gloves.


    Prior to the start of the event, the official Twitter account of the Rilakkuma tour (@rk_ensembletour) is running a limited-time campaign until May 29. 10 lucky people will win a magnet sticker not available for sale! To enter, just follow the account and retweet the tagged Tweet.

  • Local Sumikko Gurashi and Rilakkuma Goods for Sale in Shimonoseki

    23.May.2022 | FASHION / SPOT

    The Daimaru location in Shimonoseki, Yamaguchi Prefecture, will soon begin selling limited edition Rilakkuma and Sumikko Gurashi goods! About 1,400 rare goods previously only available at 10 locations around Japan will be available in Shimonoseki from May 25 until May 30. Inspired by locales around the country, these adorable items will inspire you to travel when you can!

     

    Limited Edition Sumikko Gurashi Goods

     

    Ise Shop Exclusive

    Dangling Stuffed Animal

    Dangling Stuffed Animal

     

     

    Jisho-ji Shop Exclusive

    Dangling Stuffed Animal

     

    Kyoto Kiyomizu-Zaka Shop Exclusive

    Dangling Stuffed Animal

    Shrine and Temple Stamp Book

    Castella Manju

     

    Dazaifu Shop Exclusive

    Dangling Stuffed Animal

     

    Rilakkuma’s Teahouse & Rilakkuma’s Bath Exclusive Goods

     

    Arashiyama Shop Exclusive

    Honey Castella Manju

     

    Miyajima Shop Exclusive

    Stuffed Animal

    Roasted Mochi Pieces, Soy Sauce Flavor (with Can)

    Kurokawa Shop Exclusive

    Japanese Pattern Towels

     

     

    Dogomachi Shop Exclusive

    Stuffed Animals

     

    Kusatsu Shop Exclusive

    Stuffed Animal

     

    With over 700 Sumikko Gurashi goods available, each symbolizing a specific locale with a cherry blossom theme, it won’t be easy to choose which items you’ll want to take home. Photo spots will also be set up at the venue, so come snap some pics for social media! Also, look forward to the Summer Bread and Sweets Festival 2022 in the adjacent venue!

  • Rilakkuma & Sumikko Gurashi Festival to Open at Tokorozawa Sakura Town in Saitama

    14.April.2022 | ANIME&GAME / SPOT

    Popular Rilakkuma and Sumikko Gurashi characters will be taking over Tokorozawa Sakura Town in Saitama from April 16 until May 22 during the Rilakkuma & Sumikko Gurashi Festival! Guests will be greeted by the characters themselves, and will be able to participate in tons of fun activities, photo spots, and more!

     

    The festival will have a full lineup of exclusive merchandise only available at Tokorozawa Sakura Town, from cute and useful items like clear folders to fans to use during the summer heat.

     

    A limited collaboration menu with Kadokawa Shokudou will also be available during the event. The ‘Rilakkuma & Sumikko Gurashi Festival Picnic Plate’ is full of fun finger foods that are easy for both adults and children to eat and includes a special lunch mat. Guests can also participate in a commemorative photo session with the characters dressed in new costumes!

     

     

    ©2022 San-X Co., Ltd. All Rights Reserved.

     

  • Button & Cufflinks Releases New Rilakkuma Accessory Collection

    28.March.2022 | FASHION

    The brand Buttons & Cufflinks has released an accessory collection with the popular San-X character Rilakkuma! The items are now available at 26 Cotomono Marche stores nationwide and online. 

     

    The collection features the lazy bear Rilakkuma, the mischievous Korilakkuma, and the hard-working Kiiroitori. Fans can snag earrings of Rilakkuma with pancakes, Korilakkuma with strawberries, Kiiroitori with a four-leaf clover, and Chairoikoguma with honey.

    Rilakkuma brooches are also available for adults who still like to be playful. In 2022, why not snazz up your wardrobe with everyone’s favorite relaxing bear and friends?

  • Chiyoda City Tourism Ambassador Rilakkuma Featured in New Collaborative Menu

    17.March.2022 | FOOD / SPOT

    The Chiyoda City Tourism Association ambassador Rilakkuma is making an appearance at RESTAURANT 1899 OCHANOMIZU and Restaurant f for a limited time. Along with some scrumptious menu items shaped like everyone’s favorite lazy bear, the Tourism Association will be selling some limited edition Rilakkuma goods while supplies last starting March 18!

     

    RESTAURANT 1899 OCHANOMIZU 

    March 14 – May 31, 2022

    Rilakkuma Curry: ¥1,500 (Tax Included) *Limited to 20 per day at Cafe and Diner

    Rilakkuma lazes about on a comfy egg cushion while surrounded by a Japanese curry roux. The Rilakkuma-colored rice cooked with roasted green tea matches the flavor profile perfectly!

     

    Korilakkuma Partait: ¥1,700 (Tax Included) *Limited to 15 per day at Cafe

     

    This parfait combines Korilakkuma’s favorite strawberries and Japanese tea. Strawberry jelly and whipped cream are delicately mixed with green tea jelly and cake and milk pudding. 

     

    Rilakkuma & Friends Latte: ¥900 each (Tax Included) *Available at Cafe and Diner


    The Rilakkuma Latte features hojicha mixed with honey, while the Korilakkuma Latte is a black tea latte with strawberry sauce. The Kiiroitori Latte is made with sencha mixed with yuzu and ginger. 

     

    Restaurant f

    March 15 – June 30, 2022

    Rilakkuma Collaboration Curry by Chef Nankyoku ¥1,500 (Tax Included) *Limited Quantity Available

     

    The chef behind this creation was previously on an expedition to Antarctica! This special ‘f-curry’ is a rich curry with more than 10 spice varieties, plenty of onion, and some secret ingredients. Each order comes with salad, soup, and an original coaster (while supplies last). 

     

    F’s Cookies – Blooming Sakura Rilakkuma: ¥700 (Tax Included) *Limited Quantity Available

     

    Each Rilakkuma cookie has been decorated with a cherry blossom petal as a spring bonus.

     

    Rilakkuma’s Chiyoda Ambassador Memorial Ramune Candy (10 pieces): ¥650 (Tax Included) *Limited Quantities Available

     

    The chef put his heart and soul into making each of these iced ramune candies decorated with the faces of these beloved San-X characters. 

     

    Chiyoda City Tourism Association Tourism Ambassador Original Merchandise

    Plush Keychain: ¥1,800 (Tax Included) *Only 1,000 Available

     

    This stuffed Rilakkuma is wearing the tourism ambassador’s official hanten.

     

    Chiyoda Sakura Netsuke: ¥800 (Tax Included) *Only 1,000 Available

     

    This netsuke was created from a cherry tree from the moat of Edo Castle. A portion of the proceeds will be donated to the cherry tree restoration fund!

  • Rilakkuma Home Goods Available from Loppi for a Limited Time

    04.March.2022 | FASHION

    @Loppi and Special Loppi (HMV&BOOKS Online) is now offering a collection of Rilakkuma-inspired goods! These include items perfect for home interiors like kitchen products, jewelry stands, tissue boxes, and much more. Many of these items will only be on sale through Loppi, such as an exclusive plush toy decorated with the Lawson logo.

     

    Merchandise at a Glance

     

    Funny Lunch Plush: ¥4,180 (Tax Included)

     

    This collaborative Lawson and Rilakkuma plush comes with a cup perfect for holding desktop accessories!

     

    Rilakkuma Volkswagen Bus Tissue Box: ¥5,280 (Tax Included)

     

    This stylish tissue holder comes with a cup that will transform it into a pen holder or other container for small items.

     

    Kiiroitori LED Acrylic Jewelry Stand: ¥4,180 (Tax Included)

     

    This functional and stylish illuminated acrylic stand is perfect for storing earrings, either in the provided holes or at the base.

    Preorders for these products are now open exclusively at @Loppi and Special Loppi (HMV&BOOKS Online) inside Lawson stores nationwide. For a full list of goods available, check out the detailed information page!

     

    @2022 San-X Co., Ltd. All Rights Reserved.

    *Please note that design specifications may differ from the products pictured above.

     

  • ABC Cooking Studio to Hold One Day Rilakkuma-Inspired Lesson

    10.February.2022 | ANIME&GAME / FOOD

    ABC Cooking Studio locations nationwide will be offering 1-day Rilakkuma-inspired lessons throughout the entire month of March. Who wouldn’t like to learn how to make such adorable food?

     

    Rilakkuma, known for his love of delicious food, and ABC Cooking Studio, an open school where anyone can learn cooking and baking skills, are teaming up for this tasty workshop. Participants will learn how to make ‘Rilakkuma’s Prawns and Tomato Cream’ with seasoned rice, the quick and easy ‘Herb Chicken Cutlet and Salad,’ and the ‘Strawberry Berry Mousse’ using Korilakkuma’s favorite food. There will also be a lineup of Rilakkuma souvenirs!

     

     ©2022 SAN-X CO., LTD. ALL RIGHTS RESERVED.

  • Attack on Titan and NewDays Collaborate for Second Time

    25.December.2021 | ANIME&GAME / FOOD

    To celebrate the final season of Attack on Titan, NewDays, a convenience store chain in Japan, has started a special campaign until January 10, 2022. Plenty of collaborate snacks will be available for the next few weeks.

     

    Collaboration Food

     

    Special Attack on Titan Packaging

    Special Attack on Titan Packaging, “Exterminate Every Last Grain!” 

    Luxury Seafood Onigiri (Special Packaging)

    Luxury Seafood Onigiri

    Nine Titan Bento

     

    Collaboration Merch

     

    Acrylic Keychain

    Acrylic Keychain

    Pin

    Pin

    Acrylic Stand

    Bonus (Round 1)

    Bonus (Round 2)

     

    Present Campaign

    A Prize: Signed Poster (3 Winners)

    B Prize: NewDays Original Illustration Blanket (50 Winners)

     

    Super-sized luxury onigiri are now available as part of the collaboration, along with special bread and bento featuring images of popular Attack on Titan characters. Seven types of original merchandise will be available at participating NewDays locations, and those spending over ¥600 including one or more Suntory beverages will be entered to win a poster signed by the cast. Don’t miss it!

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