28.November.2016 | FEATURES / MUSIC

Starting from November 24, MOSHI MOSHI NIPPON FESTIVAL 2016 a festival that has focused on Japanese culture from diverse areas lasted 4 days. On the last day, artists who are prominent overseas came to perform! 



KIREI and KAIEN artistically performed with the theme of “wa (Japanese culture)”  kicked off the day on YAGURA stage and AMIAYA and Una appeared at the DJ booth. The epic performance of DJ created fervent atmosphere and brought the excitement to MOSHI FES Day 2. 




Taiko (Japanese drums) and Shakuhachi (baboo flute) were the first to perform on the MOSHI MOSHI stage. With their powerful sound of drums, everything quickly became quiet and the audience were enthralled by their performance. After the opening show, DJ RAMRIDER remixed different famous Japanese songs from diverse fields. The dynamic music from games to anime captivated the crowd at once. 







Attarashii Gakkou Leaders appeared on stage. Their unique performance and MC gave a strong impression on many visitors. They also had a vigorous movement and brilliant voice that echoed throughout the venue. TEMPURA KIDZ  performed next on stage. Having a humorous dance and performance, they intrigued the crowd by singing 6 songs nonstop. Without allowing the audience to calm down, denpa gumi inc took on the stage. They performed their famous songs “W.W.D”, “Denden passion” and their new song “saisai kouchou!”. Attarashii Gakkou Leaders and Denpa Gumi inc collaborated on stage as NEO JAPONISM. It was a performance that could only been seen at the event.


Japan’s well known store such as “Nishi-Azabu Kenshiro” and “Kyoto Kimora Tetsu” gathered to the “Nippon Umai Yokocho” at the event. Many visitors were thrilled to eat the hot dumplings and juicy matsuzaka beef burger. People also enjoyed the event through  the food culture of Japan. 


Since yesterday, the venue has been set up with many intriguing booths. One of the most popular booths among foreign visitors was “Experience Japanese Culture Booth “WABI-SABI” which enables visitors to experience Japanese traditional culture. In the Japanese calligraphy and kimono workshop, many foreigners were enjoying the interactive experience. Many fans came running for the tickets to meet the famous models at the booth. 



On the Yagura stage, DJ MARUKOME appeared on top of the yagura. Visitors were thrilled to see a unusual performance! Tokyo Performance Domo, a collaborative unit of Domo-Kun and Tokyo Performance Doll, stood next on the stage and taught domobics to the audience.  



DAISHI DANCE feat. PAX JAPONICA GROOVE/ Housen delivered their beautiful melody on the MOSHI MOSHI stage. The mix of sensational melody of the PAX JAPONICA GROOVE’s synthesizer, Japanese instruments, Housen’s dance and DAISHI DANCE’s DJ created a wondrous atmosphere on stage. 

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As the venue came into one, CAPSULE took on the stage. The concert begun with “Starry Sky” “AnotherWorld” and “More!More!More!”. The venue was full of energy that it was like an dance floor in the crowd and CAPSULE finished their stage with “Sugarless Girl”. 



The last performer of the MOSHI festival is Kyary Pamyu Pamyu, who finished her 5th year anniversary’s world tour. While wearing bright red costume, Kyary performed the remix of “Kira Kira Killar” “CANDY CANDY” “PON PON PON” and “Ninjyari Ban Ban”. Foreign visitors were thrilled and reached its climax when she played “Tukema Tukeru”, a popular song overseas! “Say & Kou” performance was full of excitement and was the finale of the “MOSHI MOSHI NIPPON FESTIVAL 2016”. 

“MOSHI MOSHI NIPPON FESTIVAL 2016” which toured around the world finished off the event in Tokyo. It became an world wide festival that delivered enthralling Japanese culture to the world. 



Venue:TOKYO TAIIKUKAN (1-17-1 Sendagaya Shibuyaku Tokyo)

Date:November 26th(Sat.) and 27th(Sun.) , 2016


Photo by
Masanori Naruse
Shigeo Gomi
Meguimi Suzuki

Photo by
Ryu Kasai
Kenzi Unoki
Kana Kurita

Photo by
Atsushi Fuji


  • 【Saturday 26th Edition】What to expect at MOSHI MOSHI NIPPON FESTIVAL 2016

    23.November.2016 | FASHION / MUSIC

    Fashion lovers out there are going to absolutely love the first day of the MOSHI MOSHI NIPPON FESTIVAL – Saturday 26th – which will mostly be focused on collaborations with a number of big name Japanese fashion magazines. We’d like to detail who exactly you can expect to see on the first day – including performances from some very popular Japanese models as well as a string of famous music artists.




    Expect to see almost all of Zipper’s most popular models gathered for the Zipper stage. You can look forward to seeing a fashion show that exhibits a slice of what’s “in” now on the streets of Tokyo.




    KERA is another Japanese fashion magazine that even has huge popularity with overseas lolita fans. There will be a line-up consisting of lolita models and girls dressed in male fashion. Moreover, models who have contributed greatly to the lolita culture will be announcing lolita awards.





    HR is a magazine for highschoolers and about highschoolers, featuring a line-up of models who are all high school students. The models for the HR fashion show will coordinate “seifuku” (school uniforms), a definite style that you can expect only from Japan.




    Fashion magazine “mer” will be putting on a show with cute Japanese models from around the country. They aim to showcase that this is the place to see Japanese culture.


    【LIVE: Silent Siren】

    Silent Siren

    Silent Siren are a 4-member girls rock band. They successfully completed their first overseas tour in 2014 and held one-man live shows in Hong Kong, Taiwan and Indonesia the following year. The band also finished up a world tour this year. Look forward to seeing a performance from Silent Siren this year at the MOSHI MOSHI NIPPON FESTIVAL, a group of girls who truly represent Japan!

    【LIVE: Natsume Mito】


    Natsume Mito made her debut with her song “Maegami Kirisugita” (translated: “I cut my fringe too short”) and took Japan by storm by giving rise to a never before seen “Maegami Boom” or “Fringe Boom”. See her perform this year at the MOSHI MOSHI NIPPON FESTIVAL. She has performed both in Japan and overseas at a festival in Taiwan. She will lighten up the MOSHI MOSHI NIPPON FESTIVAL even more with her music and performance that will fill you with energy simply by watching her.




    The definitive maid rock band BAND-MAID will be appearing at the MOSHI MOSHI NIPPON FESTIVAL this year. Don’t take them lightly, however, for even though they may be dressed as cute maids, they pack a hell of a rock sound. The band are active both in Japan and overseas. Anticipation for their performance continues to rise having just finished their world tour.


    【LIVE: TEMPURA KIDZ & Atarashii Gakkou no Leaders】


    TEMPURA KIDZ continue to be recognised worldwide. They are a new-wave Harajuku style artist who boast colourful and cute looks and put on high energy dance performances. They perform mostly around Asia and have performed at 7 different festivals in 7 different countries. Do not miss this opportunity to see TEMPURA KIDZ live. They will have you captivated instantly with their bright and colourful music and animated dancing.

    “It’d be boring if everyone was the same!!”, so says Atarashii Gakkou no Leaders. They are a dance & vocal unit who stand out from the crowd with the kind of individuality and liberty you could only ever expect from them. Perhaps you’ll be struck by their unpredictable and original performance too?


    ▼MOSHI MOSHI NIPPON Outdoor area contents


    The food area you can enter for free and eat all the Japanese food you can think of from some of the most famous restaurants around Japan!


    There will be plenty of photo spots in the outdoor area! Tag your photos of the event with #moshifest and post them to your social media ♪


    “Matsuri” is the Japanese word for festival, and as the name suggests there are plenty of matsuri performances you should check out. Let’s take a look at what artists you’ll have the chance to see on the MATSURI STAGE.




    Venue:TOKYO TAIIKUKAN (1-17-1 Sendagaya Shibuyaku Tokyo)

    Date:November 26th(Sat.) and 27th(Sun.) , 2016


    ※Foreigners who register beforehand can enter the venue free of charge on condition that they show their passport or residence card to the entry staff on the day of the event

  • Second wave of artists announced!, RAM RIDER, Anna Yano …and more!!

    02.November.2016 | FASHION / FES / MUSIC

    The “MOSHI MOSHI NIPPON FESTIVAL” is part of the MOSHI MOSHI NIPPON Project to spread and deliver Japanese pop culture to the world. The Tokyo-based festival saw 15,000 people attend in 2014, which increased to a staggering 25,000 in 25,000. The festival has also been taken on a world tour around the globe, showcasing Japanese fashion, music, food, anime and much more.

    Festivals will be held across a four day period from Thursday November 24th to Sunday November 11th at the Tokyo Metropolitan Gymnasium. The 24th and 25th will be a BtoB focused event. Saturday 26th and Sunday 27th will be the MOSHI MOSHI NIPPON FESTIVAL which will deliver a diverse range of opportunities, including live performances from spearhead music artists of Japanese pop culture and a fashion show featuring Japanese models that feature in magazines.




    The Second wave of artists for MOSHI MOSHI NIPPON FESTIVAL 2015 in TOKYO have been announced. The festival will take place at Tokyo National Gymnasium for three days from Nov. 26 – 27. 

    【DAY1】on Nov. 26 will have two more acts added to the lineup, including Anna Yano(Livetune+) and models.



    【DAY2】on Nov. 27 will feature additional artists, and RAM RIDER.

    If you are a foreigner attending the festival, please sign up at the link below before the start of the event in order to gain free admittance!

    Keep up to date on news regarding the event at our website and on our social media:

    MOSHI MOSHI NIPPON Official Event Website:




    ■Related article:Worldwide famous and popular Japanese artists including Kyary Pamyu Pamyu and CAPSULE to perform at MOSHI MOSHI NIPPON FESTIVAL!





    Venue:TOKYO TAIIKUKAN (1-17-1 Sendagaya Shibuyaku Tokyo)

    Date:November 26th(Sat.) and 27th(Sun.) , 2016


    ※Foreigners who register beforehand can enter the venue free of charge on condition that they show their passport or residence card to the entry staff on the day of the event