Earth Day Tokyo 2021 is set to run from April 17 to April 25 both online and offline. Messages of eco-friendliness, organic products, sustainability, ethics, and inclusiveness will be at the core of various events held as part of the festival and it will bring together environmental NPOs, charities, and locals.

As part of this year’s Earth Day Tokyo, sustainability and fashion are set to interweave with the SUSTAINABLE FASHION WEEK 2020+1 event which is running on April 24 and 25.

With less than nine years to go until the world must achieve the 17 Sustainable Development Goals (SDGs), Earth Day Tokyo believes individuals need to be doing more to change their lifestyles and the way they do certain things. Fashion is an area that enrichens people’s lives—but it’s also one that can call for environmental action by changing our consumption habits.

SUSTAINABLE FASHION WEEK 2020+1 will bring together various teams and organisations to hold booths and talk sessions online and offline where people can learn about these issues. It’s a collaboration between Fashion Revolution Japan, the Japanese branch of the global Fashion Revolution campaign to reform the fashion industry by enabling a greater transparency in the fashion supply chain amongst other problems. Fashion Revolution Week takes place every year on April 24, the same date as the 2013 Dhaka garment factory collapse where 1,134 people died and more than 2,500 people were injured.

The main visual for SUSTAINABLE FASHION WEEK 2020+1 features Japanese singer and artist KOM_I who is best known as a member of the Japanese music group WEDNESDAY CAMPANELA. It was created by HYPE FREE WATER, an artist collective headed by KOM_I and art director Minori Murata. KOM_I will participate in a planned talk program at MIYASHITA PARK on April 24 and 25.

A Message From KOM_I

“HYPE FREE WATER will be taking part in Sustainable Fashion Week at Earth Day this year. Our organisation focuses on the future of water. We want to be able to wear something beautiful without having to make sacrifices like selling out the future or destroying the environment. I’m looking forward to new people getting involved with us as this discussion takes off.”

JIMOTO is a company in Japan whose products and concept is designed around returning to your home or a place you love. Their tote bag brand, JIMOTOTE, is now introducing Tama design bags centred on the Tama area of Tokyo on their official website and at shops around Tama on April 16. They will also be sold at a pop-up shop in as well as at Nonowa Kunitachi from April 16 to 18.

JIMOTO stands for jibun ni modoru tokoro, which is Japanese for that concept of returning to your local region – to your roots. The JIMOTOTE brand started in 2015 with bags design around Hokkaido before introducing Kyushu and Shonan. Tama comes as the fourth entry to the series and includes Kunitahci, Tachikawa, Kichijoji, Chofu, and Hachioji.

Japanese media and entertainment company Smarprise launched a new subscription box on Saturday featuring Fate/Grand Order illustrations produced by Sanrio.

The items come as part of the company’s “Surprise Box” subscription service where users receive random items themed around their likes. Each delivery is a complete surprise which is all part of the fun.

Fate / Grand Order Design produced by Sanrio」サプライズボックス 9,350円／3,850円（税込）

Surprise Box: ¥9,350 (Tax Included) / ¥3,850 (Tax Included)

The new entry to the service is themed on the popular smartphone RPG Fate/Grand Order with designs produced by Sanrio, who are known for creating famous characters like Hello Kitty. The box, which ships every two months, will include acrylic stands, calendar postcards, and a set of square pins.

Bandai released a new chewy and delicious custard pudding-flavoured confection at Lawson convenience stores in Japan on Tuesday in celebration of Pompompurin’s 25th anniversary, the popular character by Sanrio.

Mochi Mochi Pompompurin Yaki Pudding Flavour | ¥158 (Tax Included)

The cute confection is made to look like Pompompurin laying down. The chewy delight is filled with Japanese custard pudding-flavoured cream.

The packaging also features limited-edition artwork for Purin’s 25th year milestone where he is joined by his cute furry friends.

©2021 SANRIO CO.,LTD. 著作(株)サンリオ

This year’s Earth Day Tokyo will take place at Yoyogi Park from April 17-18 where messages of eco-friendliness, organic products, sustainability, ethics, and inclusiveness will be at the core of various events held as part of the festival.

This year marks Earth Day Tokyo’s 20th run as part of the global Earth Day initiative and brings together environmental NPOs, charities, and locals. Due to COVID-19, in-person events will only take place on April 17 and 18 but the festival will run online from April 17 to 25.

Earth Day Tokyo 2021 Concert

Concerts will take place across the two-day Yoyogi Park festival. Many musicians and guests have committed themselves to the future of the planet at the Earth Day Tokyo’s concerts, with past line-ups including Japan’s King of Rock Kiyoshiro Imawano, UA, BONNIE PINK, and more.

This year will see performances from Itou Seikou ITP, Kenichi Nagira, yae, scoobie do, Taiji Sato, Nozomi Nobody, hachi_Aigoz, tico moon, Rokuta Yanagiya, and Ichido Ryutei.

Market area

Every single product at the market booths has a story, and visitors will be able to hear about them from the makers in-person as they shop. And the items sold at the market will be different each day, stocking something to add a little environmental consideration into our lives.

C. W. Nicol’s “Nicol’s Forest Kitchen” sausages help plant forests

The late Welsh-born Japanese writer, actor, and singer-songwriter C. W. Nicol was the Executive Committee Chairman for Earth Day Tokyo from 2000 until his passing last year. He also launched Nicol’s Forest Kitchen in 2011 which has been a regular at Earth Day Tokyo to help protect Japan’s forests. The food stall will make an appearance this year too.

C. W. Nicol began to wonder how he could help raise people’s interest in forests as well as help revitalise forests that had been destroyed. Nicol’s Forest Kitchen project was his answer: to spread awareness through food, and in doing so, the project could help build up forests.

Visitors separate garbage themselves with the help of volunteers

At the Eco Station, volunteer staff will help direct visitors in separating garbage properly, raising awareness on the proper procedures which they can take away home with them.

Tokyu Musix Challenge is set to take place at Bunkamura Orchard Hall this year on March 7 at 18:00.

2020 saw the cancellation of music events across the world, with Japan being no exception. Shibuya, Tokyo’s hub of countless live music venues and halls, was particularly affected by the effects of the pandemic. But the energy and power that music artists hold is one they can offer to brighten up peoples’ time during today’s times. That’s where Tokyu Musix Challenge comes in, a new kind of music festival that will bring together a multitude of genres, and where better for it to be held than the cultural melting pot that is Shibuya.

This year will be the first run of the festival, where a collaboration between classical music and contemporary pop music will clash at Bunkamura Orchard Hall. The Tokyo Philharmonic Orchestra, which is recognised as Japan’s oldest symphony orchestra, will play alongside acts such as Little Glee Monster, Ai Higuchi, Win Morisaki, Meimi Tamura, Kayoko Yoshizawa, ROTH BART BARON, and more. And the line-up is set to grow as more performers will be announced in the lead up to the event.

Comments from the Artists

Little Glee Monster

“We are really looking forward to feeling the fresh breeze of our music colliding with the grand scale of an orchestra. We’ll be sure to play our part so that we don’t lose to the overwhelming performance of everyone in the Tokyo Philharmonic Orchestra, but also so that our music complements theirs. We hope that everyone can have a good time and feel good from the strength that music has.”

Ai Higuchi

“In 2020, we may have all lived kind of complicit with so many options in front of us leading down different paths. A certain friend might have gone to a drinking party, another might not have seen their lover for a long time. What choices do we make? We become darker depending on our choices. In Shibuya, a city that continues to change, I will sing my unchanged songs.”

Win Morisaki

“Over this past year, the respect I have for the position I’m in where I can express myself has really sunk in. I’m so happy I’ve been able to get involved with this challenge. And getting to sing with an orchestra, it’s magnificent. I’m so excited about what’s to come.”

Meimi Tamura

“I can’t contain my excitement at a genre collaboration between classic, which is the foundation of music, and pop which is strongly tied to Shibuya. I think I’m going to start feeling tense at getting to perform alongside everyone in the Tokyo Philharmonic Orchestra and singers of all different kinds of music. We don’t have a lot of freedom today during the pandemic, but I will work my hardest so that I can deliver love through music from the city of Shibuya.”

Kayoko Yoshizawa

“My chest roars and having the opportunity to perform along side Japan’s oldest and longest-running Tokyo Philharmonic Orchestra at the legendary Orchard Hall. It’s my first time experiencing singing with an orchestra, so I’m looking forward to seeing how the songs will be structured, and how my voice will sound, when we do it.”

Japanese IRL mystery game production company Haregake is launching a new game in collaboration with Cosmos Hotel Management who are known for managing the apartment hotel chain MIMARU. MIMARU Tokyo Asakusa STATION, a new branch, is set to open on April 22.

This game will take place around Asakusa in Tokyo and can be played by couples, families, and groups. The event is being carried out with all necessary COVID-19 safety measures in place and aims to get people learning more about the wonders of Asakusa with a game that incorporates elements of the district’s traditional buildings, culture, and more. It’s a chance to sightsee around one of Tokyo’s most iconic areas while solving puzzles at the same time.

The game kit can be bought at the vending machine inside MIMARU Tokyo Asakusa STATION when it opens later this month. It includes the story, which you can read below, and everything you need to get yourself started. There’s also no time limit, so players can take as long as they like while they enjoy the sights.

The Game’s Story

“I want you to find the treasure of Asakusa for me.”

So says the request that finds its ways to you – you, who are a detective.

A certain wealthy individual once resided in Asakusa.

He left a letter behind, and now this letter is in your hands.

“This map – perhaps it shows the location of this treasure.”

Will you be able to locate the treasure resting in Asakusa?

Head on out and solve the mystery as you walk around the district.

Akihabara’s premiere maid café chain “@home café” announced last month the opening of a permanent maid café themed on Sanrio’s popular character Pompompurin. The café is set to open along Harajuku’s famous Takeshita Street on April 14, 2021.

 © 2021 SANRIO CO., LTD.  APPROVAL NO. S620028

@home café has collaborated with many of Sanrio’s popular characters in the past at its Akihabara-based café branches such as Hello Kitty, My Melody, Cinnamoroll, and of course Pompompurin, but this time the collaboration is flying out of Akiba and straight into the heart of Japanese pop culture: Harajuku.

This new Pompompurin Café is themed on Pompompurin throwing a party for everyone—that’s you and your friends. It’s a place for Purin to deliver happiness to all who visit in the form of cute and tasty food.

Of course, the @home café maids will also be present, and all wearing original maid uniforms coloured like Pompompurin.

A little look at some things on the menu

The Food

Soufflé Omurice | ¥1,450

Butter Chicken Curry | ¥1,300

The Desserts

Pompompurin Pudding | ¥700

Chocolate Banana Mountain Waffle | ¥1,200

The Drinks

Custard Pudding Latte | ¥850

Muffin’s Caffe Mocha | ¥850

Take a commemorative photo

For just ¥550, you can take a chekki photo at the café. It comes with café-original stickers and paper. For an extra ¥300, you can take a photo with one of the maids.

Pompompurin Birthday Party

April 16 is Pompompurin’s birthday, so on that day the café will have a special dessert prepared (which you can see below) along with novelties for customers, new decorations, and more.

Pompompurin’s Birthday Dessert

Special Birthday Parfait | ¥1,700 | Serving: April 14, 2021 – April 30, 2021

Birthday Novelty

To commemorate Pompompurin’s birthday and the opening of the café, all visitors will receive the pin below for free.

Pompompurin will visit the café

On the evening on April 16, Pompompurin will visit the cafe for his birthday to celebrate with everyone. Details and bookings can be found here in Japanese.

Fuji TV’s ongoing drama series Renai Mangaka opened a theme cafe in Ebisu on April 8 with dishes inspired by the series.

The Menu

Renai Pancakes | ¥1,892 (Tax Included)

Renai Fondant Chocolate | ¥1,122 (Tax Included)

Renai Lemon Sour | ¥660 (Tax Included)

Renai Strawberry Milk | ¥990 (Tax Included)

Renai Bread Gratin | ¥2,805 (Tax Included)

Renai Bread Dessert | ¥990 (Tax Included)

Renai Dessert Plate | ¥1,232 (Tax Included) | Available Early May 2021

Renai Omurice | ¥1,452 (Tax Included) | Available Early May 2021

The story of Renai Mangaka follows Karibe Seiichiro, a manga artist who’s not the best at socializing. He rarely goes outdoors and has a strange way of thinking. One day, he meets his late-brother’s former girlfriend Kuon Aiko, and asks her to be his pseudo-romance partner.

The Moomin Cafe at Tokyo Dome City LaQua introduced a breakfast menu on April 1.

Hot Ham & Cheese Sandwich: One – ¥510 (Tax Included) / Two – ¥800 (Tax Included)

Hattifatteners Hot Dog: ¥600 (Tax Included)

Northern Europe Breakfast Plate | ¥1,500 (Tax Included)

Open Fruit Sandwich | ¥700 (Tax Included)

Five fun and delicious items arrive at the Moomin Cafe for the spring season, each with a reference or design inspired by the beloved Moomins.

The popular French characters Gaspard and Lisa are getting their own themed menu at Le Cafe la Boutique du Joel Robuchon in Tokyo. The menu will be served from April 24 to May 9 and takes inspiration from Anne Gutman and Georg Hallensleben’s children’s book series.

Gaspard and Lisa One Plate & Cocktail Set | ¥3,300 (Tax Included)

Non-Alcoholic Strawberry & Lychee Cocktail | ¥990 (Tax Included)

Strawberry Galette (With Coffee or Tea) | ¥2,420 (Tax Included)

Coasters

Pouch

The first 500 customers who order something from the menu will receive a free coaster, and those who spend over ¥5,000 will get a special pouch.

Enter the charming world of Gaspard and Lisa with this cute themed menu.

(C) 2021 Anne Gutman & Georg Hallensleben / Hachette Livre

Japan’s 203-year-old confectionery shop Eitaro Sohonpo is rolling out a new series of delicious delights over the next three weeks at Nihonbashi E-Chaya.

Week One: From April 7, 2021 all year round

Nihonbashi Dorayaki: Ham & Cheese/Egg Salad/Anko Mochi – ¥303 Each (Tax Included)

Week Two: April 14, 2021 – April 28, 2021

Assorted Sweets Set | ¥1,000 (Tax Included)

Week Three: April 21, 2021 – April 28, 2021 (and the same dates every month from May)

Mangetsu Mochi Omusubi | ¥270 (Tax Included)

Exclusive to Nihonbashi E-Chaya, the new release includes two different deli-style dorayaki as well as an anko red bean paste version, a plate of assorted Japanese sweets, and a red rice ball made with black-eyed peas instead of sesame seeds. Red rice was often consumed on joyous occasions during the Edo period.