New Track from Kyary Pamyu Pamyu Inspires LINE MUSIC Campaign

29.September.2021 | MUSIC

Kyary Pamyu Pamyu will release her first full-length album in three years Candy Racer on October 27, 2021. Ahead of the release, one new track, Jumping Up, will be shared early! This light and fun EDM track will, as promised, make you want to jump up and down along with the bass, and will be streaming starting September 29, 2021. 

 

In conjunction with this pre-release, a LINE MUSIC playback campaign will begin on September 29, with the top 10 listeners receiving a prize exclusive to the event. Be sure to listen to the song as many times as possible for your chance to snag this premium prize, the design of which will be revealed soon!

 

RELATED ENTRIES

  • Kyary Pamyu Pamyu’s Song Dodonpa Gets Early Streaming Release, Lyric Video

    15.October.2021 | MUSIC

    Kyary Pamyu Pamyu’s new album Candy Racer isn’t coming until October 27, but the singer has released a new song early. Dodonpa is now available on streaming services, and a lyric video has been posted to YouTube. 

     

    Dodonpa Lyric Video


    Dodonpa is a more experimental track by the pop singer, written and composed by Yasutaka Nakata and featuring more scat and beatboxing elements. To match the catchy and upbeat percussion and fun lyrics, the new video is as vivid and colorful as it can be. We’d expect nothing less from Kyary!

     

    An official announcement has also been made on the label’s website encouraging creators to make and upload their own videos using Dodonpa as the background music if they follow specific rules. The best videos will be selected by Kyary and her staff, and will be featured in a playlist on the official Kyary Pamyu Pamyu YouTube channel! This contest will also be appearing on other SNS sites like TikTok, so keep an eye out and get creative!

     

    If you don’t speak Japanese, don’t worry! The lyrics themselves are nothing but fun sounds, and the video has subtitles in English, Spanish, Korean, and Chinese. Fans are also encouraged to use the song in vlogs and other creations. 

     

    What do you think of Kyary’s exciting new track? 

  • Kyary Pamyu Pamyu to Hold Special Online Live Concert to Celebrate Album Release on October 27 Worldwide!

    08.October.2021 | MUSIC

    Kyary Pamyu Pamyu who is releasing her much anticipated 5th full album “Candy Racer” on October 27 (Wed) announces to hold a global livestream event on the date of the album release.

     

    Live Original T-shirts

     

    Kyary Pamyu Pamyu 5th Album ‘CANDY RACER’

     

     

     

    With a one-night-only production, KYARY PAMYU PAMYU Anniversary of 5th Album ‘CANDY RACER’ Release SPECIAL ON LINE LIVE is set to premiere on October 27(Wed) at 20:00 JST, the day of the album release. 

    Ticket purchasers can enjoy the archived broadcast as many times as they want until November 17 (Wed).


    ZAIKO’s e-tickets sales will be available from Oct 6 (Wed) 18:00 JST and a limited number of tickets with original T-shirts specially made for this event will also be available for purchase. 

    Don’t miss this opportunity to get the T-shirts, which will inevitably become a premium.


    The chat function will also be released on ZAIKO. 

    Let’s celebrate the release date of her first album in three years and watch the special on-line event together! 

     

    Don’t forget to prepare for the album with prior-release songs

     

  • Girl Group Atarashii Gakko! Releases Music Video for Pineapple Kryptonite

    28.September.2021 | MUSIC

    The four members of Atarashii Gakko constantly generate buzz on the web for their wacky dance moves, crazy personalities, and hilarious TikTok uploads. The group has over 3 million followers on the app, and with their new track Pineapple Kryptonite streaming now, more fans are sure to flock to the ASOBISYSTEM gang. Also affiliated with 88rising, a U.S.-based label helping to promote Asian music globally, the official 88rising YouTube channel has now uploaded the music video for this catchy track. 

     

    Pineapple Kryptonite was produced by Money Mark, known as the best sound producer and melody maker in the alternative music world, having worked with the Beastie Boys for nearly 20 years. The song was created in Los Angeles, and with its addictive pop sound, it’s perfect for a new TikTok dance challenge. 

     

    The blockbuster music video depicts the girls fighting against invading aliens in the vast deserts of California. As to be expected, their choreography is on point, and the members attempted their own stunts for the first time. 

     

    Pineapple Kryptonite Music Video 

     

    The group will continue to promote their activities to an international audience, so be sure to keep an eye out for where they’ll appear next!

     

  • Kyary Pamyu Pamyu to Release Candy Racer, the Singer’s First Full-Length Album in Three Years

    20.September.2021 | MUSIC

    Celebrating 10 years since her major debut, Kyary Pamyu Pamyu will release her fifth full-length album Candy Racer on October 27, 2021. This will mark the singer’s first full-length album release in three years, her last being Japamyu in 2018.

     

     

    Limited Edition

    Regular Edition



    The fifth album, titled Candy Racer, will be produced by CAPSULE’s Yasutaka Nakata. It will feature 11 tracks, including the recently released single GENTENKAIHI, of which the wacky music video has amassed over 1 million views on YouTube. Previously released tracks Kimi ga LINE Kuretara and Gum Gum Girl will also be included, along with world fabrication, a cover of a pre-electronic CAPSULE track originally released in 2005.

     

    Creation of the album brought together a number of creative minds who have worked with Kyary Pamyu Paymu over the years, including Steve Nakamura serving as art director, Ken Hanzawa acting as photographer, Kumiko Iijima returning as the singer’s stylist, and Shinji Konishi as Kyary’s hair and makeup artist. All of these individuals were with Kyary at the time of her debut, and have returned to encourage her to not only stay connected to her roots, but to move forward without hesitation.

     

    The limited edition version will come with a special 64-page flipbook.

     

    A number of bonuses have also been announced, from stickers, clear pouches, and mobile stand keychains. These will be available while supplies last, so fans looking to get their hands on some of this swag are encouraged to preorder the album.

     

    Are you looking forward to hearing Kyary Pamyu Pamyu’s new tracks?

     

  • First Season of SUNRISE x ASOBISYSTEM Anime Series Artiswitch Comes to an End

    16.September.2021 | ANIME&GAME

    Artiswitch, a collaborative anime series made by SUNRISE (Mobile Suit Gundam, Love Live!) and ASOBISYSTEM, Kyary Pamyu Pamyu’s agency, premiered on YouTube on May 28, 2021. The show, based in Harajuku, has featured a wide range of content pulling from fashion, art, and music trends. A number of now-popular artists and creators were also responsible for contributing to each episode.

     

    Artiswitch Episode 6 Preview

    Aiming to highlight the many counter-cultures to come out of Harajuku, such as Urahara and KAWAII fashion, Artiswitch has employed many active creators and artists responsible for making the art, music, and fashion scene so powerful in the area today. The series shows the balance between desire and loneliness present in Gen Z youth, who are excellent at using technology but often confuse what is real and what is fantasy.

     

    The series has been available to watch on the official Artiswitch YouTube channel since release, and the final episode of the first season is now available, releasing on September 10, 2021. Because of the contributions of so many talented creators, the short series has been praised both in Japan and abroad.

     

    Artiswitch is set in Ura-Ura Harajuku, where a certain witch named Nina runs a shop, fulfilling her guests’ every wish and desire by forcing them to look deep inside their hearts at their true feelings. Customers are sometimes excited, but sometimes hurt, and must make their own choices to try to make their dreams come true.

     

    The insert songs for each episode are sung by a different artist each week, with the songs linking to the story and art of each installment specifically.

     

    Episode 1 Insert Song: G4L – Giga

    Episode 2 Insert Song: color – Hakubi

    Episode 3 Insert Song: Watashi o Mite – Hakushi Hasegawa

    Episode 4 Insert Song: GHOST FOOD (feat. TORIENA) – MoeShop

    Episode 5 Insert Song: E de – Yukichi Kasaku/men

    Episode 6 Insert Song: Tobu, Saihate (feat. Kana Adachi – yonkey

    *Music now available to stream worldwide.

     

    Be sure to look forward to more Artiswitch content, including a second season!

    ©SUNRISE/Artiswitch Project

  • Wakayama Culture Festival 2021 Coming to Shibuya

    06.September.2021 | FEATURES / SPOT

    ASOBISYSTEM, in cooperation with the Agency for Cultural Affairs, will hold the Kinokuni Wakayama Culture Festival 2021 in Shibuya on October 3, 2021. The event will be free to attend, and will take place at Shibuya CAST, a modern commercial facility located between Shibuya and Harajuku.

     

    The Kinokuni Wakayama Culture Festival 2021, taking place in Wakayama Prefecture from October 30 to November 21, is the one of the largest cultural festival in Japan. This event will bring many popular presentations and goods from Wakayama to Shibuya, allowing Tokyo residents to experience some of the beauty and traditions of this area of the Kansai region. A number of celebrity guests will be in attendance, and local Wakayama goods will be on sale. Measures will be taken during the event to prevent the spread of COVID-19.

     

     

    Promoting the Wakayama Culture Festival Throughout Shibuya!

    In a special collaboration with SHIBUYA TELEVISION, the largest media outlet in the Shibuya area, a promotional video produced in Wakayama Prefecture will be aired on eight large screens in the Shibuya area from September 27 to October 3. Select restaurants in Shibuya will also serve dishes featuring ingredients from Wakayama for a limited time.

     

     

    Get the Wakayama Panda Mask Cover for Attending!

    An original Wakayama Panda Mask Cover, produced by ASOBISYSTEM, will be given to visitors on the day of the event. *Quantity limited.

     

     

     

    If you’re in the Tokyo area, be sure to come out to this special event where you can experience the charm of Wakayama!

  • Kyary Pamyu Pamyu Releases Music Video for 10th Anniversary Track GENTENKAIHI

    27.August.2021 | MUSIC

    Last week, Kyary Pamyu Pamyu released her new single, GENTENKAIHI, on streaming services. The track marks 10 years since the singer’s major debut, and now, a fittingly trippy music video has been released to keep the excitement going!

     

     

     

    (c)Issei Nomura I.N.Art Pro.NIPPON COLUMBIA CO., LTD.



    Starting on August 17, Kyary’s official YouTube channel began streaming 24 hours a day for an entire week, showing the singer running nonstop. The stream served as a countdown for the release of the GENTENKAIHI music video, and matched with the concept of the video: to “keep running.”

     

    For the past decade, Kyary Pamyu Pamyu’s work has continued to evolve, but the performer has also kept to her Harajuku roots. Using the video to express her desire to shake off this consistent image, Kyary is seen running away from an oversized ribbon, similar to one she usually wears on her head. Created for the music video, the ribbon is truly massive, measuring 2 meters long and 2.5 meters wide.

     

    Kyary had her own thoughts on the music video. “The ribbon represents my origins in the industry, and I’m running from it while also wearing a similar ribbon on my head. It was an incredibly hot day when we filmed, so the scene where I ran through the forest was really tough. We got some great shots though, so please, check it out!”

     

    The video itself was directed by N2B+peladone, a creative team known for their work with Creepy Nuts and Nogizaka46.

     

    If you haven’t seen it, go check out Kyary Pamyu Pamyu’s new video, and help celebrate her 10th anniversary!

     

     

  • New BT21 Cafe Coming to Tokyo, Yokohama, Nagoya, Osaka, and Okinawa

    23.August.2021 | FASHION / FOOD

    The 9th BT21 Cafe ~Relaxing Holiday~ will be open for a limited time in six venues across Tokyo, Yokohama, Nagoya, Osaka, and Okinawa. If you’re a fan of these adorable LINE FRIENDS, just take a look at the menu items and goods on offer!

     

    Main Visual

     

     

    The Menu

     

    Chicken and Orange Hot Sandwich: ¥1,760 (Tax Included) 

    Grilled Vegetable Curry: ¥1,870 (Tax Included)

     

    Tandoori Chicken Tacos: ¥1,870 (Tax Included)

    Scrambled Eggs with Smoked Bacon: ¥1,870 (Tax Included)

    Mug Collection

    Combo Meals

    Pistachio and Chocolate S’mores: ¥1,540 (Tax Included)

    Cinnamon Apple Pie: ¥1,540 (Tax Included)

    Maple Lemon German Pancake: ¥1,650 (Tax Included)

    Mixed Berry German Pancake: ¥1,650 (Tax Included)

    Strawberry Mojito/Kiwi Mojito/Peach Mojito: ¥990 each (Tax Included)

    Coffee (Iced/Hot) / Black Tea (Iced/Hot): ¥550 (Tax Included)

     

     

     

    Original Merchandise 

     

    Pins (Random, 7 designs): ¥660 (Tax Included)

    Acrylic Keyrings (7 designs): ¥770 (Tax Included) / Clear Folder: ¥440 (Tax Included)

    Stickers (7 designs): ¥770 each (Tax Included) / Placemat (2 designs): ¥1,000 each (Tax Included)

     

    Swizzle Stick (7 designs): ¥990 each (Tax Included) / Tote Bag: ¥1,650 (Tax Included)

    Canvas Pouch: ¥1,980 (Tax Included) / Mini-towel (7 designs): ¥990 each (Tax Included)

    Bandana (2 designs): ¥1,320 each (Tax Included) / Marshmallows: ¥972 (Tax Included)

     

     

    Customers who book a table in advance will receive a randomly selected A5-size clear folder and a random clear coaster for each drink ordered.

     

     

     

    The first installment of the 9th BT21 Cafe run, ~MY LITTLE BUDDY~, began in July 2021. The menu and goods, based on cute babies and their friends, received rave reviews. 

     

    ~Relaxing Holiday~ is inspired by summer and being outside with friends. Menu items look like what people may eat while camping, and the original character art features your favorite BT21 characters eating their favorite foods. Various soups and desserts are available in cute souvenir cups, and anything ordered is perfect for posting on social media!

    Which menu item looks the most delicious to you? 

     

    *Images for reference only. 

     

    ©BT21

  • Kyary Pamyu Pamyu Marks 10th Anniversary with New Song ‘GENTENKAIHI’

    18.August.2021 | MUSIC

    2021 marks a decade since singer and model Kyary Pamyu Pamyu made her debut with PONPONPON, which quickly became a viral YouTube hit worldwide. To celebrate, her newest single GENTENKAIHI, written and composed by Capsule’s Yasutaka Nakata, is now available to stream. 

     

    The song’s title and lyrics express both Kyary’s willingness to return to her roots, and her determination to continue moving forward, leaving the past behind and carving out a new path. 

     

    (c)Issei Nomura I.N.Art Pro.NIPPON COLUMBIA CO. LTD.,

     

     

    A teaser of the song’s upcoming music video has also been released on the Official YouTube channel and on social media. The full-length version will premiere on August 25. 

     

    To celebrate this milestone, an official Instagram created by Kyary’s staff (@kyarystaff) is now open, where fans can see behind-the-scenes shots of the singer, as well as read staff commentary. 

     

    Starting August 31, a limited-time campaign will begin on LINE MUSIC. Those who listen to GENTENKAIHI more than 10 times using LINE MUSIC will be entered, and winners will receive an original sticker!

     

    Kyary Pamyu Pamyu’s 10th Anniversary Tour will begin on January 16, 2022 at the Atsugi City Cultural Hall. The tour will visit 28 locations across Japan, and is the first time Kyary has toured since the JAPAMYU HALL TOUR 2018. It will also be the biggest tour in the singer’s career. Tickets are currently available for pre-order for fan club members. 

     

    What do you think of the new track? 

     

     

  • Kyary Pamyu Pamyu Appointed As Ramen Kourakuen’s New CKO

    04.August.2021 | FOOD / MUSIC

    As a company aiming to bring a new kind of happiness to many people, Ramen Kourakuen have announced their new slogan: All New Happy! 

    In order to spread the message even further, Kyary Pamyu Pamyu has been appointed as Kourakuen’s new CKO – Chief Korekara (Future) Officer. 

    Their new goal is to work towards each step of the New Happy 5 Plan in order to spread cheer across Japan.

    Plus, a new Kourakuen commercial featuring Kyary Pamyu Pamyu will be released nationwide.

     

    The special commercial will be promoting the new student discount set, where students will be able to enjoy ramen meals for ¥550 on weekdays, plus the mobile order service which allows customers to order their ramen in advance, meaning it’ll be ready when you arrive.

    The students and workers shown in the commercial are so satisfied that their face morphs into Kyary Pamyu Pamyu’s as she dons the Kourakuen logo on her cheek. Make sure to check out Kyary’s China themed hair and costume!

     

     

  • LINE FRIENDS Collaborates With Minions For 10th Anniversary

    28.July.2021 | FASHION / MOVIE

    As part of the LINE FRIENDS 10th anniversary celebrations, Illumination Entertainment and Universal Brand Development released the MINIONS X BROWN & FRIENDS collection at the LINE FRIENDS Harajuku store and the online store on July 22. A collection of digital accessories, camping items, and golf goods will also roll out in August. This includes a release at 17 branches of KIDDYLAND on August 7 as part of PLAY LINE FRIENDS.



    BROWN & FRIENDS began as a stamp series on the Japanese messaging app LINE. The characters are now featured just about everywhere including as merchandise. See Brown and Sally meet Kevin, Bob, and Stuart from the hit animated films Despicable Me and Minions in the form of digital accessories aimed at tech lovers such as AirPods cases and smartphone clips as well as eco bags, golfing equipment, camping necessities, and more.

     

    As part of the collaboration, Brown & Friends and Minions LINE stickers and Instagram filters will also be released in August. Check out the official LINE FRIENDS social media pages for related promotional videos too.

     

    And for Japanese fans of both franchises, they get some Japan-exclusive merchandise too including a mini towel, hand towel, face towel, bath towel, denim tote bag, denim pouch, eco bag, hat, stationery, bottle, mug, neck pillow, and more.



    ©LINE/©UCS LLC

  • BT21 Cafe to Open in Five Japanese Cities For Summer 2021

    17.July.2021 | FOOD / SPOT

    The BT21 Cafe is set to see its 9th run in Japan when six of them begin opening in Tokyo, Yokohama, Nagoya, Osaka, and Okinawa from July 22. The theme this time around is “MY LITTLE BUDDY.”

    Main Visual

    Uchiwa Fans (7 Designs) / Coasters (8 Designs)

    Customers who book a table in advance will receive a free fan, and if they buy a drink, a free coaster.

     

    The Menu

    KOYA Gapao Rice | ¥1,870 (Tax Included)

    RJ Omelette Stew | ¥1,870 (Tax Included)

    SHOOKY Loco Moco Don | ¥1,870 (Tax Included)

    MANG Coconut Green Curry | ¥1,870 (Tax Included)

    CHIMMY Chicken Over Rice | ¥1,870 (Tax Included)

    TATA Bibimbap | ¥1,870 (Tax Included)

    COOKY Sushi Bowl | ¥1,870 (Tax Included)

    Parfaits (Mango/Melon/Grapefruit) | ¥1,540 (Tax Included)

    Mini Parfaits | ¥550 (Tax Included)

    Milk Drinks (Strawberry/Mango/Blueberry) | ¥990 (Tax Included)

    Shuwa Shuwa Fruit Tea | ¥990 (Tax Included)

    Fuwamoko Latte | ¥990 (Tax Included)

     

    Original Merchandise

    Pins | ¥660 (Tax Included)

    Acrylic Keyrings | ¥770 (Tax Included)

    Folders ¥440 (Tax Included) / Clear Pouches ¥1,320 (Tax Included)

    Pin Case | ¥1,320 (Tax Included)

    Stickers ¥770 (Tax Included) / Acrylic Coasters ¥1,320 (Tax Included)

    Milk Caramels | ¥1,080 (Tax Included)

    The menu line-up is based on Asian cuisine and features cute dishes, drinks, and dessert combined with the BT21 characters. There’s also a collection of exclusive merchandise for fans to get their hands on.

     

    ©BT21

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