Hiromi Asai Takes Her Kimono Textile Menswear Collection to Capsule Show in New York

12.July.2017 | FASHION

New York based fashion brand HIROMI ASAI is taking to the global market with their kimono textile menswear collection.

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Designer Hiromi Asai presented her 2018 summer/spring mens collection earlier this year on January 6th at Pitti Uomo in Florence, the world’s biggest event for menswear and male accessories, and drew much attention. She is now taking her collection to the Capsule Show at New York Men’s which is held at the Javits Center in New York. The show will run from July 17th to July 19th.

Asai was able to take her kimono collection to New York in February 2016 thanks to a Kickstarter campaign, enabling her to showcase the first ever kimono runway show.

HIROMI ASAI 2018春夏メンスコレクション - 真夏の夜の薔薇

Hiromi Asai aims to “revive and revitalize” kimono by recreating not kimono themselves, but by using the textiles and materials used to make kimono to design a new kind of fashion. By using high quality kimono textiles and working together with master artisans, Asai created her men’s collection by fusing the traditional style with a modern style at Pitti Uomo back in January, displaying her New York style creativity. She was picked up by the media and the attention surrounding her grew even bigger.

Her 2018 Spring/Summer Men’s Collection is themed around “Midsummer Night’s Roses”. The collection is a fusion of New York style influenced by Western vintage fashion and traditional kimono. This high class collection mostly consists of jackets but also includes suits, Y-shirts, and pants, all dyed and woven by artisans throughout Japan including Gosen and Ojiya in Niigata Prefecture, as well as in Ishikawa Prefecture, Shiga Prefecture, Amami Ōshima and more.

 HIROMI ASAI メンズコレクション

The standout piece from the collection is the deep blue “rose” night jacket and a grey picnic jacket. The outside of the jacket is a deep blue rose colour while the inside is a black rose colour which represent the transparent roses of a midsummer night. Also in the line up of this traditional and modern fusion collection is a deep blue silk military jacket, a blue and blue marble print dyed pullover, a Nishijin silk sleeveless military jacket, and more.

Hiromi Asai is paving her way in the West with her brand in hand. A necktie using kimono textiles is already available over on Amazon.

The HIROMI ASAI brand continues to deliver traditional Japan to the world in a modern form and its presence in the global market is sure to grow ever more prominent.

■Information 

HIROMI ASAI 2018 Spring/Summer Men’s Collection

“Midsummer Night’s Roses”

all made by Kimono textiles

Exhibition Name: Capsule Show – New York Men’s (SS18)

Venue: Javits Center, New York

Address: Hall 3A, 655 W 34th St, New York, NY 10001

Booth Number: A6

Running: July 17, 2017 to July 19, 2017

Official Website: http://www.hiromiasainy.com 

Amazon: http://www.amazon.com/shops/hiromiasainy

 

Related Article:Enjoy cherry blossom viewing dressed in a kimono with the Moshi Moshi Kimono Salon limited period plan!

Related Article:Laforet Harajuku to Host “Yukata in Laforet”—Pick Out Your Summer Yukata from the Cutest Trends!

RELATED ENTRIES

  • Kimono IN LAFORET 2020: Kimono Brands Galore to Gather at Event in Harajuku

    15.December.2019 | FASHION / SPOT

    Laforet Harajuku has announced that its next “Kimono IN LAFORET” kimono and furisode pop-up shop will run from January 4 to 22 next year.

    Iroca Kimono “Leopard Gecko” – ¥63,800 (Tax Included) / Half-Width Obi – ¥26,400 (Tax Included)

    Pure Silk Butterfly Black Cloth Furisode – ¥132,000 (Tax Included)

    Light Blue Dove Print Polyester Furisode – ¥128,150 (Tax Included)

    Eight brands will line the shelves of the annual pop-up shop, with kimono, furisode, accessories and more available for purchase, including new items.

    Model and actress Shen Tanaka features as the star of the main visual for Kimono IN LAFORET 2020, mixing colourful kimono with western clothing to create a unique look. Marie Higuchi, who was the stylist for the visual, has also released some dress advice for those who love kimono or those who are beginners and newcomers to the scene.

     

    Mixing kimono with the kind of regular clothing that screams you

    Marie Higuchi is a stylist who also writes columns in Nylon Japan and Sozen. Her advice can be used by both beginners and experts alike: by mixing kimono with some of your own clothing, you can simply and easily create a stylish look that’s you. This makes for a perfect outfit for a special occasion.

     

    Styling Point

    This outfit combines fishnet tights with sandals that have thick metallic soles to create an edgy kimono style. Using thick sandals makes them really stand out when wearing kimono, so you can easily incorporate them with any kimono you wear.

     

    Items Used

    Kimono/Obi/Other: iroca

    Haneri: C.H.O.K.O

    Obi Clip: conoco

     

    Styling Point

    The gorgeous flower head dress brings a strikingly elegant touch to the overall look of this outfit. Whether used with kimono or in your regular day-to-day outfits, it’s sure to bloom beauty with whatever style you go with.

     

    Items Used

    Kimono: MIKI SAKURA

    Head Dress: Atelier Senka

    One Piece Shirt: Ank Rouge (Laforet Harajuku Floor 4F)

     

    Styling Point

    Coloured turtlenecks are in right now for the current season in Japan, and this kimono look incorporates one underneath the kimono. The mix of loose socks and thick-sole sneakers really adds to the flavour of this style, even more so with the addition of personal items like the vinyl record headband and lip clutch bag which make it unique.

     

    Items Used

    Kimono/Obi: Tamao Shigemune

    Headband/Clutch Bag: SINZ (Laforet Harajuku Floor B0.5F)

    Other: Personal items

     

    If you’re looking for kimono and furisode when visiting Japan in January, be sure to hit up Kimono IN LAFORET at Laforet Harajuku, located in Tokyo’s fashion central: Harajuku.

  • Experiencing Japan: Dining at Denkiya Hall in Asakusa Wearing a Retro and Antique Kimono

    25.October.2019 | FEATURES / FOOD / SPOT

    Hi, MOSHI MOSHI NIPPON readers! Banako here again from the MOSHI MOSHI Friends group.

     

    I have a question to ask you all. If you’ve been to Japan, did you ever dress up in a kimono or yukata to go sightseeing? It’s become common to see not only Japanese people, but foreign travellers and tourists clad in traditional Japanese ware snapping photos in the country’s historical locations. Dressing up in a kimono and walking the streets really immerses you in that Japanese spirit and transforms your experience entirely.

     

    I visited kesatokyo in Asakusa which rents out kimono that are somewhat different from the norm, got myself a kimono, and took a trip to Denkiya Hall, a long-standing cafe in Asakusa.

    Denkiya Hall is located along Senzoku-dori Shopping Street which is a 10-minute walk from the Tsukuba Express side of Asakusa Station. The street is quiet and peaceful since it’s away from the hustle and bustle of the station front.

    The kimono at kesatokyo are renowned through the town as they give off cute retro-antique vibes with their combination of things like lace necks, head dresses and berets.

     

    You can get some romantic co-ords which you won’t find with other kimono by matching with your friend in terms of design and accessories. I headed into the cafe excited with my kimono choice which matches the old-fashioned design of the cafe exterior.

    A standout feature of this cafe is that some of the tables have arcade games attached to them. If there’s a free seat at one of them, pick your favourite-looking, slot in a coin and start playing! Be sure to ask the staff to switch it on for you beforehand.

    While gazing through the nostalgic games, I ordered the cafe’s popular omumaki (¥700) and cream soda (¥650) while my friend got hot cakes.

    Stuffed and wrapped inside the omelette is a hearty serving of fried noodles. The noodles themselves are on the thicker side and have a rich seasoning like that from the Showa period. You can also pick between different noodles.

    The cream soda had deliciously sweet syrup and vanilla ice cream inside it.

    Your kimono will match the atmosphere of the cafe really well, so you can take some really great pictures at any time.

    Denkiya Hall opened over 100 years ago and incorporates styles from three different historical periods: Meiji, Taisho and Showa, giving it a nostalgic feeling.

    Another one of Denkiya Hall’s specialities is their boiled adzuki, the perfect treat to warm yourself up as the weather gets colder.

     

    It was fun strolling around Asakusa after our cafe visit, as well as searching for more modern towns like Ginza and Omotesando.

     

    We returned our kimono to kesatokyo at 18:40, right before the final return time. The basic rental plan for one person is ¥6,050 and it even includes hair styling! You can make reservations either via DMs on the store’s official Instagram or by telephone. You’re certain to get a reply on Instagram so it’s recommended going that route. The shop has more details on their plans on their website.

     

    Wearing a beautiful kimono and warming up inside a cafe during wintertime. How does that sound?

  • Disney Store Unveils Mickey, Minnie, Ariel & Rapunzel Summer Yukata

    05.June.2019 | FASHION

    Disney Store Japan has announced that it will begin selling a range of original yukata and miscellaneous items for summer. Sales in-store begin on June 18 with pre-sales hitting the online store a week earlier on June 11.

    Ariel/Rapunzel

    The line-up sees the return of the Ariel and Rapunzel Disney princess yukata which were a hit in Japan last year as well as the new Mickey Mouse and Minnie Mouse versions. This year’s assortment of accessories and miscellaneous items to co-ordinate with the yukata is also even bigger than last year.

    Mickey Mouse/Minnie Mouse

    The designs are chic and subtle while still celebrating the characters of the Disney world. The Mickey and Minnie yukata in particular feature retro patterns which can be enjoyed by people of all ages. The obi sash that come with the outfits also play into the story of each character.

    The other items in the mix include fans, bags, and a range of cute accessories to make your yukata even more glamorous.

     

    It would be super fun to co-ordinate the yukata together with friends. So if you’re heading to Japan this summer then why not pay a visit to the Disney Store and ready yourself for the fireworks and festivals?

     

    ©Disney

  • Craftsmen unite! Come check out these Edo period glass crafts at Tokyu Plaza, Ginza!

    23.February.2019 | SPOT

    For a three-day period from Friday 15th to Sunday 17th March 2019, There will be an event to celebrate a traditional Japanese glass craft called “Kiriko”. The event will be held at Tokyu Plaza, Ginza in the Kiriko Lounge. Kiriko is glass craft that was manufactured from the end of the Edo period to the beginning of the Meiji period of Japanese history.

     

    The exhibition will feature many creative Edo Kiriko crafts and a lineup of crafts made in the past five years. This new generation of Kiriko crafts will take to the stage at Ginza for all to see!

    From 13:00 on each day of the event, there will be a gallery talk that explains the story of the crafts, particularly focussing on a selected prize-worthy craft. There is also a chance to get involved with Kiriko craft-making. To take part, check out Fujimaki select shop’s official website as the website is currently accepting reservations.

     

     

     

    From works and goods to taking part, come learn the different aspects of Edo Kiriko crafts at this event in Ginza!

  • Enjoy Kimono at Laforet Harajuku’s ‘Kimono IN LAFORET’ Function

    31.December.2018 | FASHION

    Laforet Harajuku is set to hold a kimono and furisode event from January 4 to 23 next year. A selection of 11 stores are taking part including 5 that are participating in the event for the first time. Shops include those that sell kimono which can be worn as everyday fashion to those that stock antique kimono and modern recycled kimono.

    A multitude of items will be sold. Whether it’s for an official event like graduation or the Coming of Age Ceremony or something that can be born with regular clothing, you’re sure to find it here.

     

    Modern Antenna

    Modern Antenna is a brand based in Arashiyama, Kyoto that sells kimono with polished and sophisticated designs. Their quality is consistent with everything from the designs to the manufacturing. They don’t just cater to the traditional Japanese category―they take into account fashion as a whole when creating their clothing.

     

    Roccoya Winter Shop

    Roccoya is popular for its designs that fuse together the modern and traditional. They will appear alongside several guest brands including Haikaru Confeito, Baba Soushoku, hanamame, TSUBAKIAN, and erikaDear. The line-up will include a range of new furisode as well as casual kimono that can be washed at home, various pieces that can be used at ceremonies and for everyday use such as the haneri neck piece, obi sash, shawls, and obidome. They will also sell small accessories like headdresses and hairpins.

     

    MIKI SAKURA & Sakura Maison

    MIKI SAKURA’s concept for its items is “dignified women wrapped in beautiful fragrances.” Sakura Maison creates original “Japanese kawaii” kimono and accessories. These two brands will come together to open a special pop-up shop where popular artists will come together.

     

    yuminique

    yuminique’s brand concept is to create something just for the customer that raises their mood simply by wearing it. They sell accessories like headdresses. They picture a jewellery box under a young girl’s bed when handcrafting each and every one of their products which are made from fantastic materials.

     

    Masaboshi

    Masaboshi offers news ideas with its diverse range of kimono―from antique to contemporary―that create timeless looks. They will exhibit a wardrobe of cute furisode and pop vintage kimono personally selected by them as well as a line of cool and elegant kimono that grown-ups can enjoy too.

     

    Modern Kimono Umeya feat. Tamao Shigemune

    Modern Kimono Umeya and Tamao Shigemune are coming together to showcase new and original items as well as exclusive products you can only purchase at this event.

     

    Modern Kimono Umeya is a select shop selling kimono and accessories for people to enjoy wearing kimono freely and as they like in the best possible way to bring out themselves. Their products take inspiration from regular clothing. Tamao Shigemune is a kimono maker that creates kimono, yukata, obi sashes and accessories completely produced by her from the designing to the planning and styling. She produces things she wants herself that no one else offers.

     

    Discover Harajuku-style kimono at Kimono IN LAFORET in the new year!

  • Dress in a kimono and discover the secret locations of Gojo on a walking tour in Kyoto

    13.October.2018 | SPOT

    There is a walking tour of Gojo in Kyoto you can take to see little-know historical and famous spots around the area. The tour is led by staff who have acquired the top level in the Kyoto Kentei Test, a “sightseeing and culture test” to gauge “applicants’ knowledge of Kyoto’s history and culture.” Staff give a truly in-depth tour taking you to places not shown in guidebooks and places even the people of Kyoto are unaware of.

    The tour was conceived by Akane Kifune who works at Kyoto Kimono Rental Yumeyakata. Gojo is a place that despite being located in the heart of Kyoto, once you take one step into it you are brought to a retro town filled with lush greenery that even the locals don’t know about.

    The theme of the tour is “Look/Taste/Take Photos.” You are taken to photo spots perfect for kimono as recommended by Yumeyakata’s pro cameraman. Participants will also receive exclusive items from cafes and shops in the Gojo area not available to anyone else!

    The tour begins on October 20. Rent out a kimono and tour the hidden shops and cafes of Gojo.

  • ‘Biology of Metal: Metal Craftsmanship in Tsubame-Sanjo’ Event to Take Place at Japan House London

    05.September.2018 | SPOT

    The Tsubame-Sanjo Factory Festival will take place from October 4 to 7 this year. The festival first began in 2013 and this will be its sixth run. It is an event inviting the public into the factories of the Tsubame-Sanjo area of Japan to experience the art of product making.

    Japan House London is teaming up with the festival at this year’s London Design Festival taking place in England’s capital in September 2018. That collaborative project is titled “BIOLOGY OF METAL: METAL CRAFTSMANSHIP IN TSUBAME-SANJO” and it will run at Japan House London from September 6 to October 28.

    ©Tsubame-Sanjo Factory Festival Committee

    This is the first showcasing of its kind in the UK of Japan’s most prestigious artisans of product making expertise.

    ©Tsubame-Sanjo Factory Festival Committee

    Guests will have the opportunity through insight to discover how this craftsmanship, art and small industry is embedded in history.

    ©Tsubame-Sanjo Factory Festival Committee

    It will also show how it has incorporated and advanced new technologies in order to adapt to a changing society.

     

    There will be workshops at the event as well as products for sale in ‘The Shop’ in Japan House London. If you’re in the UK then this is a fantastic opportunity to be up close and learn about traditional Japanese craftsmanship.

     

    ■Information

    BIOLOGY OF METAL: METAL CRAFTSMANSHIP IN TSUBAME-SANJO

    Running: September 6, 2018 – October 28, 2018

    Time: 10:00am-8:00pm (12:00pm-6:00pm on Sundays)

    Price: Free

    Location: Japan House London (101-111 Kensington High St, Kensington, London W8 5SA)

    Access: 1-minute on foot from High Street Kensington Station

    Japan House London Website: https://www.japanhouse.jp

     

    Tsubame-Sanjo Factory

    Full details for the Tsubame-Sanjo Factory Festival can be found below. It will be held from October 4 to 7 in Tsubame, Niigata Prefecture
    http://how-pr.co.jp/pressrelease/tsubamesanjo_oct2018.pdf (Japanese)

  • Traditional Japanese Crafts Brand UMEBOSI to Release Edo Kiriko Glasses

    27.August.2018 | FASHION

    UMEBOSI is an original brand by tool shop WISE・WISE tools that seeks to breathe life into traditional Japanese craftwork in today’s modern age. The second line of products in the brand series to be released makes use of traditional Edo Kiriko cut glass and it will arrive in October 2018.

    Interest in products made in Japan has been deepening in recent years in both Japan and overseas. However, there is still discussion there being a lack of successors in inheriting traditional methods, and the topic of spreading its use still remains.

     

    KIGI was been appointed to help tackle these issues, an art director who receives tremendous support from the young generation in Japan. The project was started to promote these creative crafts to more people in a new light. The first line of products was announced in October 2015. The most popular amongst them was the Edo Kiriko glass series. Five new designs from that range have now been released.

    UMEBOSI Edo Kiriko Glasses – 5 New Designs

    These usuhari glasses are made using a traditional Edo Kiriko method called hana kiriko. The five designs include a tree leaf and acorn, a horse, a dragonfly, a chrysanthemum, and a dandelion. They have also brought back the rabbit and cherry designs from the 2015 line.

     

    These glasses are a fusion of traditional craft and modern skill. Why not get your hands on one?

     

    ■Information

    UMEBOSI Edo Kiriko Glasses – 5 New Designs

    Shop: WISE・WISE tools

    Address: 3F Galleria, Tokyo Midtown, 9-7-4 Akasaka, Minato Ward, Tokyo

    TEL: 03-5647-8355

    Website: http://wisewisetools.com

    *The photos taken are of products still in development. Actual product may differ slightly.

     

  • 5 Must-Wear Yukata for Japanese Summer 2018

    28.July.2018 | FASHION / FEATURES

    Yukata are a traditional type of Japanese clothing originally used before and after entering a steam bath. Today, they are used as summer dress when going to events such as summer festivals and firework festivals.

     

    They come in many different colours and designs. Here’s a list of ones we recommend for summer 2018.

     

    Sailor Moon Yukata

    These Sailor Moon themed yukata have been made in collaboration with Kyoto Marubeni. Choose from five yukata sets inspired by each sailor as well a range of other chic and modern yukata. They have all the accessories you need to including obi and folding fans so you can enjoy the full dress-up experience. How about becoming a sailor this summer?

     

    Full Details: https://www.moshimoshi-nippon.jp/88541

     

    ■Information

    Bishojo Senshi Sailor Moon Yukata

    Released: April 2018

    Available Stores: Premium Bandai, department stores, kimono stores and online stores in Japan

     

    Price:

    ・Yukata Set (Yukata + Tsukuri Obi) – ¥16,800 (+Tax) – 6 Designs

    ・Yukata – ¥38,000 (+Tax) – 7 Designs

    ・Obi – ¥15,000 (+Tax) – 4 Designs

    ・Folding Fan – ¥3,800 (+Tax) – 6 Designs

    ©Naoko Takeuchi・PNP・Toei Animation

     

     

    Yukata Fukubukuro

    Kyoto based traditional Japanese clothing brand KIMONOMACHI are selling yukata fukubukuro, or ‘lucky bags.’ There are several lucky bags to choose from, including one containing a single yukata, a 2-set which includes a yukata and obi, and 4, 5 and 6-sets which include that plus accessories. Part of the reason for the popularity of these bags is that you can pick from four sizes: Small (S), Free, (F), Tall (TL), and 2L. Choose from a variety of kawaii infused yukata!

     

    Full Details: https://www.moshimoshi-nippon.jp/108656

     

    ■Information

    Website: https://www.kimonomachi.co.jp/

     

     

    Disney Princess Yukata

    Disney have released a range of yukata and accessories at five of their stores and online. The Ariel and Rapunzel are original designs that were specially illustrated for these yukata. No matter which you choose, all of them embrace the characters’ stories down to the tiniest of details. Pick one of these yukata and become a Disney princess this summer!

     

    Full Details: https://www.moshimoshi-nippon.jp/113122

     

    ■Information

    Disney Original Yukata & Accessories

    Released: June 22, 2018

    Available: 5 Disney Stores (Tokyo Disney Resort, Shibuya Koen-Dori, Sendai Toei Plaza, Shinsaibashi, Kyoto Shijo Kawaramachi) + Online

    Webpage: https://store.disney. co.jp/special/yukata.aspx

    *Please be aware that items may sell out.
    *The designs, price and release dates are subject to change.
    ©Disney

     

     

    Tokyo 2020 Emblem Yukata

    Summer 2018 marks two years until the Tokyo Olympics. Gear yourself up for the excitement this summer with these official Tokyo 2020 yukata, jinbei and accessories. Cloisonne design yukata with the Tokyo 2020 emblem on them were released on July 3, and the above indigo design will be available from early August. Both are stylish and come in a gentleman’s version and a lady’s version.

     

    ■Information

    Tokyo 2020 Official Online Shop: https://tokyo2020shop.jp/

     

     

    SCANDINAVIAN PATTERN COLLECTION

    This collection is a Northern Europe design project developed by Andfika for children. There are yukata for girls and jinbei for both boys and girls. The collection incorporates designs from three designers in Sweden and Finland. The clothes are a unique mix of Northern Europe designs and traditional Japan clothing.

     

    ■Information

    SCANDINAVIAN PATTERN COLLECTION

    Website: http://scandinavianpatterncollection.com/

     

     

    Did you like this list? There’s a lot of variation when it comes to yukata, so be sure to pick the right one for yourself this summer in Japan.

  • iPhone Cases Made from Traditional Japanese Material & Cowhide on Sale July 20

    16.July.2018 | FASHION

    TSUMUGI, a brand selling high quality products, has announced it will release a new line of iPhone cases on July 20 made using Nishijin-ori gold brocade.

     

    It’s said there are currently 300 billion smartphone cases on the market, and the designs and number of stores stocking them continues to increase. Because there are so many, TSUMUGI wanted to make a case that’s much more meaningful, and so have gone down the route of traditional Japanese fabrics to promote them to the people of the world.

    TSUMUGI Nishijin-ori x Cowhide iPhone Case

     

    The case not only uses Nishinjin-ori, a traditional textile from the district of Nishijin in Kyoto, but also cowhide to add accent to the design. It’s made to be used daily like any other case and has that traditional Japanese charm to it that will be enjoyed by the increasing number of foreign tourists to Japan.

     

    TSUMUGI plans to continue making smartphone cases and accessories using other traditional Japanese fabrics too, so stay tuned for future updates.

     

    ■Information

    Purchasable from the following websites.

     

    Amazon

    https://www.amazon.co.jp/s?me=A263VI0C8CIBST

     

    Yahoo!

    https://shopping.geocities.jp/collaborn-plus/

    Rakuten

    https://www.rakuten.ne.jp/gold/collaborn/

     

    COLLABORN TOKYO

    https://collaborn.com/?pr2018

     

  • How to Style Your Hair & Make-Up for Wearing Yukata

    29.June.2018 | FASHION

    The summer season is almost here, which in Japan means summer festivals and fireworks. Wearing yukata is tradition during summer here and really gives you that summertime vibe.

     

    But to enjoy yukata fashion even more, you’ve got to get the hair and make-up right too. Here’s some tips!

     

    How To Style Hair & Make-Up for Yukata: 2018 Edition
    Showing us the tricks of the trade is top hair and make-up artist Yumiko Kamada of cosmetics company Shiseido who has incorporated 2018 trends and made it so that anybody can challenge themselves to it.

     

    ・Hair

    1. Start off by curling your hair. Depending on how you like it done, it’s good to slightly curl the tips with the curling iron too.

    2. Tie your hair from behind your ears to the top of your head to separate the front and back like in picture ②.

    3a. Tie each part of the hair you separated close to the top of your head.
    3b. For the front, divide the inner part of your hair from the knot into two, and pass the tips of your hair through. Add some nuance to the side with a Gibson tuck.

    4. Twist the front and back bundles and bring together.

    5. To give the top balance, fix tightly with a hairpin. Add nuance by styling your hair around your face and finish with hairspray. Leave a refreshing impression with checkered hair decorations and transparent glass hairpins.

     

    ・Make-Up

    1. For the base make-up, lightly apply liquid foundation to your skin.

    2. Lightly fix with face powder and use highlighter to give your skin shine and luster.

    3. Powder your eyebrows to a natural thickness and make soft.

    4. Add coral cream eye colour to the outer part of the double eyelid. Apply lavender cream eye colour to the entire bottom eyelid. For single eyelids, close your eye and add the eye colour to the eyelid.

    5. Carefully add mascara starting from your lash roots to brighten your eyes.

    7. Add pink cream blusher to the upper parts of your cheeks. This brings out the depth of your face and makes your side profile look beautiful.

    7. Use a glossy pink lipstick to give a bright look. Lightly shade off the outline to give a lighter look.

     

    Recommended Make-Up Items: PLAYLIST Multi Painter (With New Colours)
    These multi coloured creams come in paint tubes and can be used just about anywhere from your eyelids to eyebrows, cheeks, lips and so on. There are 14 colours in total (13 coloured and 1 clear). There’s the lavender and coral which was used in this tutorial as well as two new summer colours. Pick them up and get on Japan’s 2018 summer trends!

     

    Dress up in a colourful and beautiful yukata and have yourself an unforgettable summer!

     

    ■Information
    Shinseido: http://www.shiseidogroup.jp/?rt_pr=trb50Yumiko Kamada (Top Hair & Make-Up Artist at Shinseido)
    Yumiko Kamada is active in many fields, including advertisements, commercials, collections, female hair and make-up fashion magazines, beauty seminars, cosmetic development, technique development and more. Her luxurious and delicate craft and earned her support from women and models from inside and outside Japan. She works as the chief coordinator for ‘Fashion Cantata from KYOTO’ and also works on ‘TOKYO KIMONO COLLECTION in Nihonbashi.’
  • Mika Ninagawa’s 2nd Furisode Collection Inspired by Japan’s 4 Seasons Now on Sale

    31.May.2018 | FASHION

    Furisode brand Ichikura is now taking orders at all its stores together with select La Bliss stores of Mika Ninagawa‘s second collection of Ichikura furiosde.

     

    A photographer and movie director, Mika Ninagawa was responsible for the direction of the collection, adding seven new strikingly colourful furisode to the arsenal modelled by actress Aoi Morikawa.

    蜷川実花_振り袖

    M / mika ninagawa is a brand directed by Mika Ninagawa herself which first collaborated with Ichikura in 2017 to release a furisode collection. Sakura Miyawaki of the popular idol groups AKB48 and HKT48 was the first to model for the colourful collection series which drew huge attention.

     蜷川実花振り袖_1

    Orders for the second M / mika ninagawa furisode collection opened on April 28 at 24 Ichikura stores and 3 La Bliss stores.

    蜷川実花_振り袖2 蜷川実花_振り袖3

    This collection includes seven never-before-seen designs, embodying the grace of Japan’s four seasons with vibrant colours like pink and crimson.

    蜷川実花_振り袖4

    Full details were posted on the Ichikura website on May 21, so be sure to check them out.

     

    Furisode are traditionally worn in Japan on Coming of Age Day which celebrates those turning twenty years old. It’s a once-in-a-lifetime ceremony, so why not challenge yourself to wearing one yourself?

     

    ■Information
    M / mika ninagawa Furisode 2nd Collection (7 Types)
    Available: Ichikura stores / Below-listed La Bliss stores
    Ichikura Shop List: https://furisode-ichikura.jp/shop/ 
    La Bliss Shop List: https://labliss.net/shop/ 

    M / mika ninagawa Furisode 2nd Collection Webpage:

    https://furisode-ichikura.jp/contents/mika_ninagawa_2nd/
    M / mika ninagawa 1st Collection (2017) Webpage:
    https://furisode-ichikura.jp/contents/mika_ninagawa/

     

    <Coming of Age Day Standard Set>
    40 Piece Standard Set – ¥498,000 (Pre-Tax)

    30 Piece Rental Standard Set – ¥198,000 (Pre-Tax)

     

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