Sanrio Announces Character Themed Cafe at EGG & SPUMA in Shinjuku

04.July.2019 | FOOD

Sanrio has announced that it will open its third-ever limited-time cafe themed on their magazine Ichigo Shimbun at EGG & SPUMA located on the 8th floor of Shinjuku Lumine EST from July 11 to September 30.

 

Ichigo Shimbun is a monthly magazine published by Sanrio which includes information about the latest character merchandise, the Sanrio Character Awards, and more. Many of Sanrio’s characters appear in the magazine and are set to appear at the cafe in the form of food. The theme of the cafe will be “Vacation.”

The menu special is the special party combo box for two. Served in an original box, it contains Pochacco and Cinnamoroll burgers, fries, cute Kiki & Lala desserts, two drinks, and more.

EGG & SPUMA are known for their pancakes, so for the Sanrio collaboration, they will serve a special plate of pancakes themed on a beach with Pompompurin sunbathing on top. You can also order refreshing summery soda drinks too.

There will be two different menus served at different periods for the duration of the collaboration, meaning a repeat visit is a must. We hope you get to try everything!

RECOMMENDED ENTRIES

  • Hard Rock Cafe is selling Irresistible Hello Kitty Collaboration Merchandise

    26.June.2019 | FASHION

    Rock Shop, which is an establishment of American restaurant Hard Rock Cafe, is teaming up with Sanrio’s most popular character Hello Kitty to release collaboration merchandise!

     

    These cute goods combine Japanese themes with Hello Kitty, making them the perfect souvenir,♪

     

     

    Let’s take a look at what’s available!

    Hello Kitty Japan Icon Pin (ハローキティ ジャパン アイコン ピン): ¥2,000 (before tax) 

    The designs of these limited edition pin badges vary from shop to shop. Many fans won’t be able to stop themselves from collecting them all.

     

    Hello Kitty Kimono Bottle Opener (ハローキティ キモノ ボトルオープナー): ¥2,000 (before tax)

    This bottle opener features a design of Hello Kitty in a Kimono. The recipient of this gift would be so happy with their beautiful and practical gift.

     

    Mens Hello Kitty Striped Tee: ¥3,800 (before tax ) ※ Sizes: XS ー XL

    Kids Hello Kitty Striped Tee: ¥3,400 (before tax ) ※ Sizes: XS ー XL, (Osaka, Yokohama, Fukuoka, and Narita branches sell only S ー L sizes)

    Hello Kitty fans won’t be able to stop themselves from getting these striped T-shirts. As they come in different colours, it would be so much fun to match your friends and family members. 

     

    Please pop to the Hard Rock Cafe to check out these limited edition goods!

     

    ©1976 ,2019 SANRIO CO.,LTD. APPROVAL NO.S601019

  • Hello Kitty & KAWAII MONSTER CAFE Collaboration Begins July 12

    02.July.2019 | FOOD

    The KAWAII MONSTER CAFE in Harajuku is teaming up with Sanrio bring Hello Kitty, Harajuku culture and kawaii culture to the restaurant in a collaborative event that will run from July 12 to September 1. This year marks Hello Kitty’s 45th anniversary and KAWAII MONSTER CAFE’s 4th anniversary making this an event not to be missed.

    “Harajuku x Kawaii x Hello Kitty” Themed Menu

    Eight dishes will make up the colourful menu arriving at the KAWAII MONSTER CAFE on July 12 inspired by Harajuku, kawaii culture and Hello Kitty.


    Dishes include the Hello Kitty Burger packed with colourful melted cheese sauce, the Hello Kitty Harajuku Rainbow Curry which imagines Hello Kitty looking up to a rainbow after the rain lets up, and more.

    Don’t forget the beautiful desserts either from a vibrant pop cake to a gorgeously layered parfait, all imbued with kawaii♡


    During the event, customers who order from the collaborative menu will receive one of these original coasters featuring Hello Kitty and the restaurant’s popular character Mr. Choppy.

     

    Mel-Tea Hello Kitty Room: A Special Reservation-Only Room

    Also running at the restaurant during the event will be a special reservation only “room” which can be found at the KAWAII MONSTER CAFE’s popular Mel-Tea-Room area. This room will see Hello Kitty take on the theme of a Harajuku girl and be decorated in pastel colours, ribbons, strawberry cake and more. You’ll wish this room was your own!

     

    Mel-Tea Hello Kitty Room

    Running: July 12, 2019 – September 1, 2019

    Reservations: Once reserved please speak to the Mel-Tea Hello Kitty Room staff

    Slots: [Weekdays] 11:00/13:00/15:00 [Sundays & Holidays] 11:00/13:00/15:00/17:00/19:00

    *2 hours per slot, limited availability

     

    Original merchandise and novelties will also be available to purchase and pick up at the restaurant.

     

    The collaboration is running until the end of Japan’s summer break, so if you’re here this summer then be sure to plan a trip to Harajuku to eat at the KAWAII MONSTER CAFE.

  • Hello Kitty Hotel Room at Keio Plaza Hotel Tama Made Even More Kawaii

    29.June.2019 | FEATURES / SPOT

    Two new guest rooms opened at Keio Plaza Hotel Tama on June 15 themed on the Sanrio characters My Melody and the Little Twin Stars (Kiki & Lala). Alongside these new rooms, the hotel’s Hello Kitty Room, which was introduced in 2014, underwent renovations and reopened on the same day.

    Keio Plaza Hotel is about a 30-minute train ride from Shinjuku and a 3-minute walk from Keio-Tama-Center Station. It’s also close to the city of Chofu where the Rugby World Cup will be held this fall as well as located in West Tokyo, an area enjoyed by foreign tourists.

     

    There are two of each rooms available and they will be permanent rooms at the hotel. The hotel already has four Hello Kitty Rooms which were introduced in November 2014 and renovated with the opening of the new My Melody and Little Twin Stars Rooms, making for a total of eight Sanrio character rooms at the hotel. Today, we’ll be taking a look at the newly revamped Hello Kitty Room.

     

    My Melody Room: https://www.moshimoshi-nippon.jp/225795

    Little Twin Stars Room: https://www.moshimoshi-nippon.jp/226958

     

    Hello Kitty Room

     

    © 1976, 2019 SANRIO CO., LTD. APPROVAL NO. G601079

    © 1976, 2019 SANRIO CO., LTD. APPROVAL NO. G601079

    The Hello Kitty Room has been made even more kawaii than before.

    © 1976, 2019 SANRIO CO., LTD. APPROVAL NO. G601079

    © 1976, 2019 SANRIO CO., LTD. APPROVAL NO. G601079

    Several plans have also been added to the room including a breakfast plan as well as a dessert plan from which guests can choose from a Hello Kitty cake or dessert plate. Additionally, not only can guests take home the amenities, but free hotel exclusive Hello Kitty plush toys will be given to each guest for every night they stay there.

    © 1976, 2019 SANRIO CO., LTD. APPROVAL NO. G601079 

    Photographer: Kayo Sekiguchi

    The above-pictured new Hello Kitty princess-themed photo spot has also been introduced to the room. This too is a hotel exclusive featuring an original design. Take your seat on the high heel throne and snap a picture together with the princess herself.

     

    We have finally seen inside all of the new rooms at Keio Plaza Hotel Tama now: the My Melody Room, Little Twin Stars Room and Hello Kitty Room. Each room is littered with references and motifs centred around each of the Sanrio characters. Sanrio fans and overseas tourists alike won’t be able to get enough of the hospitable hotel service and ultra-kawaii spaces. If ever you’re staying in Tokyo, be sure to book a night in.

     

    Writer: Ellie MMN編集部)

    Translator: Joshua Kitosi-Isanga

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    discord Yohji Yamamoto Black / Beige Selection


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    Y SERIES Studs


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    ⓒ’76, ’89, ’96, ’01, ’05, ’20 SANRIO 著作(株)サンリオ

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